Therabreath
FailThe top 5 brands take 100% of clicks, so Therabreath is a Fail.
- Flapen Score
- 41 / 100Top 31% of 198 Health, Household and Personal Care niches · +4 vs the category median of 3741
- Market size
- $11K/yr6K searches / yr
- 90-day growth
- +30.7%search demand this quarter
- Competition
- 78%top-5 click share · 2 brands · 11 sellers
Flapen Score
Therabreath against its category
The dotted line is the Health, Household and Personal Care average. Past it, Therabreath is stronger. Inside it, weaker.
Market
The Therabreath market on Amazon at a glance
Shoppers on Amazon Singapore searched for Therabreath 6K times last year and spent an estimated $11K. All 2 brands take every click. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 6.2% of those searches ended in a purchase.
Shoppers searched for this 6K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved +30.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.
- Searches, last 12 months
- 6K
- Growth, 90 days vs prior 90
- +30.7%
- Conversion, latest week
- 6.2%
- Market size, estimated
- $11Ka year
- Top search term
- therabreath5K searches a year
02 · Price
A sale here is worth $27.79.
Listings sell for $27.79 on average, from $14.12 to $44.55. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $27.79 that is $0 to $3K a year per listing.
- Average price
- $27.79inside the $15 to $100 sweet spot
- Price range
- $14.12–$44.55
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
10% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 17.8% of listings are out of stock. The average listing ranks #28 within Health, Household and Personal Care. It carries 20,305 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 10%
- Prime listings
- 90%
- Out of stock, average day
- 17.8%
- Average rank
- #28in Health, Household and Personal Care
- Average rating
- 4.62 starsAmazon Singapore average 4.47 stars
- Average reviews
- 20,305per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Therabreath products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
TheraBreath Fresh Breath Dentist Formulated Oral Rinse Mild Mint 16 Ounce (Pack of 2)
- Price
- $25.37
- Rating
- 4.6/5
- Reviews
- 45,882
- Age
- 13y ago

TheraBreath Fresh Breath Dentist Formulated 24-Hour Oral Rinse Icy Mint 16 Ounce (Pack of 2)
- Price
- $26.18
- Rating
- 4.8/5
- Reviews
- 51,297
- Age
- 11y ago

TheraBreath_Clean Mint 1L
- Price
- $28.57
- Rating
- 4.8/5
- Reviews
- 799
- Age
- 1y ago

TheraBreath Fresh Breath Oral Rinse Invigorating Icy Mint 473ml
- Price
- $15.25
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

TheraBreath Fresh Breath Dentist Formulated Oral Rinse Rainforest Mint 16 Ounce (Pack of 2)
- Price
- $24.95
- Rating
- 4.6/5
- Reviews
- 45,882
- Age
- 6y ago
Trending
estimated 90-day click momentum
TheraBreath Dry Mouth Oral Rinse 16 Oz Bottle (Pack Of 2)
- Price
- $32.98
- Rating
- 4.6/5
- Reviews
- 3,809
- Age
- 9y ago

TheraBreath_Clean Mint 1L
- Price
- $28.57
- Rating
- 4.8/5
- Reviews
- 799
- Age
- 1y ago

TheraBreath Fresh Breath Dentist Formulated Oral Rinse Rainforest Mint 16 Ounce (Pack of 2)
- Price
- $24.95
- Rating
- 4.6/5
- Reviews
- 45,882
- Age
- 6y ago

TheraBreath Fresh Breath Dentist Formulated Oral Rinse Mild Mint 16 Ounce (Pack of 2)
- Price
- $25.37
- Rating
- 4.6/5
- Reviews
- 45,882
- Age
- 13y ago

TheraBreath Fresh Breath Dentist Formulated Oral Rinse Mild Mint 3 Fl Oz (Pack of 6)
- Price
- $40.42
- Rating
- 4.6/5
- Reviews
- 45,882
- Age
- 10y ago
Newest
by launch date
TheraBreath_Clean Mint 1L
- Price
- $28.57
- Rating
- 4.8/5
- Reviews
- 799
- Age
- 1y ago

TheraBreath Fresh Breath Oral Rinse Invigorating Icy Mint 473ml
- Price
- $15.25
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

THERABREATH Dentist Formulated Fresh Breath Oral Rinse Mild Mint (Alcohol-Free) 473ml
- Price
- $14.12
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 1y ago

TheraBreath Overnight Mouthwash Fights Bad Breath for 12 Hours Chamomile Mint Flavor Dentist Formulated Fluoride Rinse Alcohol Free 16 fl oz (Pack of 2)
- Price
- $28.59
- Rating
- 4.7/5
- Reviews
- 1,544
- Age
- 3y ago

TheraBreath Fresh Breath Dentist Formulated Oral Rinse Rainforest Mint 16 Ounce (Pack of 2)
- Price
- $24.95
- Rating
- 4.6/5
- Reviews
- 45,882
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 78% of clicks. A locked shelf that new listings rarely crack.
Brands
2 flat
Sellers
11
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
78%
Top 20: 100%
Open market
0%
- TheraBreath94%
- The Breath Co.6%
Demand
Therabreath search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Oct, Nov · busiest ÷ quietest = 2.9× · 10 of 12 months tracked
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Therabreath questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









