How competitive is the Psyllium Husk niche on Amazon Singapore?

6 brands and 17 sellers compete in Psyllium Husk on Amazon Singapore. The top 5 Psyllium Husk products take 68% of clicks and its top 5 brands hold 98% of demand.

What does it cost to enter the Psyllium Husk niche?

Psyllium Husk sells for $22.17 on average on Amazon Singapore, inside our $15–$100 sweet spot. Listings span $12.31–$29.60. The average incumbent carries 6,789 reviews — the moat a new listing must climb.

Psyllium Husk

a small market ($17K/yr) — Psyllium Husk doesn't clear our bar today.

Flapen Score

Skip it

Top 10% of 198 Health, Household and Personal Care niches · +10 vs the category median of 37

This niche Category average · 198 niches

Is Psyllium Husk profitable on Amazon?

According to Flapen's Amazon Singapore niche tracking, Psyllium Husk is a $17K/yr Amazon Singapore market (14K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 47/100.

Psyllium Husk: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +40.5% over the last 90 days and 5.7% of searches end in a purchase.

$17K

revenue / yr

Units sold / yr1K

Search volume / yr+40.5%14K

Conversion rate5.7%

Avg price$22.17

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

open market share

Brands · sellers6 · 17

Top-5 product click share68%

Open market2%

Avg brand age94 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 14 products

Top Psyllium Husk products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Now Foods Psyllium Husk Powder 680g

Price: $28.39
Rating: 4.5/5
Reviews: 21,455
Age: 13y ago

NOW Supplements Psyllium Husk Caps 500 mg Non-GMO Project Verified Natural Soluble Fiber Intestinal Health 500 Veg Capsules

Price: $26.63
Rating: 4.6/5
Reviews: 14,183
Age: 13y ago

NOW Supplements Whole Psyllium Husks Non-GMO Project Verified Soluble Fiber 16-Ounce

Price: $21.35
Rating: 4.6/5
Reviews: 8,533
Age: 13y ago

Viva Naturals Organic Psyllium Husk Powder 24 oz - Finely Ground Unflavored Plant Based Superfood - Good Source of Fiber for Gluten-Free Baking Juices & Smoothies - Certified Vegan Keto and Paleo

Price: $29.60
Rating: 4.4/5
Reviews: 14,025
Age: 10y ago

Simply Natural Natural Psyllium Husk India 250g

Price: $15.36
Rating: 0.0/5
Reviews: 0
Age: 6y ago

Newest

by launch date

BioFinest Psyllium Husk Capsules 1500mg 120 Count Fiber Supplement Cholesterol Management

Price: $19.84
Rating: 3.0/5
Reviews: 2
Age: 5mo ago

Honest To Goodness Organic Psyllium Husks 200g (1 pack)

Price: $14.39
Rating: 4.5/5
Reviews: 96
Age: 3y ago

NOW Foods Psyllium Husk Caps 700 mg Apple Pectin Enhances Digestive Vegan 180-360 Veg Capsules 90-180 Servings

Price: $29.15
Rating: 4.7/5
Reviews: 2,101
Age: 3y ago

Simply Natural Natural Psyllium Husk India 250g

Price: $15.36
Rating: 0.0/5
Reviews: 0
Age: 6y ago

Viva Naturals Organic Psyllium Husk Powder 24 oz - Finely Ground Unflavored Plant Based Superfood - Good Source of Fiber for Gluten-Free Baking Juices & Smoothies - Certified Vegan Keto and Paleo

Price: $29.60
Rating: 4.4/5
Reviews: 14,025
Age: 10y ago

Competition: brands, sellers & click share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

6 falling

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

Now Foods71%
viva naturals9%
Simply Natural9%
Honest to Goodness5%
ORGANIC INDIA4%
BioFinest2%

Psyllium Husk demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume14KCVR5.7%Products14Brands6Top 5 Brands98%OOS Rate8.1%Rating4.4★Reviews6,789Avg BSR#99

Top Psyllium Husk search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

psyllium husk10K/yr +35.0%5.6% conv.
psyllium husk powder2K/yr +61.2%7.1% conv.
psyllium743/yr +53.1%5.7% conv.
psyllium husks466/yr +58.9%1.4% conv.

What reviews say buyers love and hate about Psyllium Husk

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Solubility100%

“Powder is easily distributed in water”

What buyers complain about

100% of reviews

Jamming/Clogging100%

“Can clog alot of pipe”

Common Psyllium Husk questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Psyllium Husk 47/100 on Amazon Singapore — Skip it. The niche generates $17K/yr across 14 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +40.5% over the last 90 days.