Rinse Aid
FailThe top 5 brands take 100% of clicks, so Rinse Aid is a Fail.
- Flapen Score
- 34 / 100Ranks 122 of 198 Health, Household and Personal Care niches · −3 vs the category median of 3734
- Market size
- $6K/yr3K searches / yr
- 90-day growth
- -10.9%search demand this quarter
- Competition
- 92%top-5 click share · 2 brands · 7 sellers
Flapen Score
Rinse Aid against its category
The dotted line is the Health, Household and Personal Care average. Past it, Rinse Aid is stronger. Inside it, weaker.
Market
The Rinse Aid market on Amazon at a glance
Shoppers on Amazon Singapore searched for Rinse Aid 3K times last year and spent an estimated $6K. All 2 brands take every click. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 14.3% of those searches ended in a purchase.
Shoppers searched for this 3K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.
- Searches, last 12 months
- 3K
- Growth, 90 days vs prior 90
- -10.9%
- Conversion, latest week
- 14.3%
- Market size, estimated
- $6Ka year
- Top search term
- rinse aid2K searches a year
02 · Price
A sale here is worth $15.11.
Listings sell for $15.11 on average, from $9.44 to $26.20. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $15.11 that is $0 to $2K a year per listing.
- Average price
- $15.11inside the $15 to $100 sweet spot
- Price range
- $9.44–$26.20
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.2%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
17% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #64 within Health, Household and Personal Care. It carries 11,811 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 17%
- Prime listings
- 67%
- Out of stock, average day
- 4.9%
- Average rank
- #64in Health, Household and Personal Care
- Average rating
- 4.63 starsAmazon Singapore average 4.47 stars
- Average reviews
- 11,811per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 92 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 92 months
Products
Top Rinse Aid products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Finish Dishwasher Rinse & Shine Aid Liquid 500ml
- Price
- $12.17
- Rating
- 4.8/5
- Reviews
- 66
- Age
- 7y ago

Finish Jet-dry Rinse Agent Ounce Blue 32 Fl Oz
- Price
- $26.20
- Rating
- 4.8/5
- Reviews
- 31,683
- Age
- 6y ago

FINISH RINSE AID 400ML LEMON(1X12)
- Price
- $9.44
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 2y ago

365 by Whole Foods Market Rinse Aid for Automatic Dishwashers Wild Orange Scent 237ml
- Price
- $11.69
- Rating
- 4.5/5
- Reviews
- 1,021
- Age
- 6y ago

Finish Jet-Dry Rinse Aid Dishwasher Rinse Agent and Drying Agent 23 fl oz Packaging may vary
- Price
- $17.81
- Rating
- 4.8/5
- Reviews
- 38,060
- Age
- 12y ago
Trending
estimated 90-day click momentum
FINISH RINSE AID
- Price
- $13.33
- Rating
- 4.9/5
- Reviews
- 34
- Age
- 1y ago

Finish Jet-dry Rinse Agent Ounce Blue 32 Fl Oz
- Price
- $26.20
- Rating
- 4.8/5
- Reviews
- 31,683
- Age
- 6y ago

365 by Whole Foods Market Rinse Aid for Automatic Dishwashers Wild Orange Scent 237ml
- Price
- $11.69
- Rating
- 4.5/5
- Reviews
- 1,021
- Age
- 6y ago

Finish Jet-Dry Rinse Aid Dishwasher Rinse Agent and Drying Agent 23 fl oz Packaging may vary
- Price
- $17.81
- Rating
- 4.8/5
- Reviews
- 38,060
- Age
- 12y ago

FINISH RINSE AID 400ML LEMON(1X12)
- Price
- $9.44
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 2y ago
Newest
by launch date
FINISH RINSE AID
- Price
- $13.33
- Rating
- 4.9/5
- Reviews
- 34
- Age
- 1y ago

FINISH RINSE AID 400ML LEMON(1X12)
- Price
- $9.44
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 2y ago

365 by Whole Foods Market Rinse Aid for Automatic Dishwashers Wild Orange Scent 237ml
- Price
- $11.69
- Rating
- 4.5/5
- Reviews
- 1,021
- Age
- 6y ago

Finish Jet-dry Rinse Agent Ounce Blue 32 Fl Oz
- Price
- $26.20
- Rating
- 4.8/5
- Reviews
- 31,683
- Age
- 6y ago

Finish Dishwasher Rinse & Shine Aid Liquid 500ml
- Price
- $12.17
- Rating
- 4.8/5
- Reviews
- 66
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 92% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
7
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
92%
Top 20: 100%
Open market
0%
- Finish87%
- 365 by Whole Foods Market13%
Demand
Rinse Aid search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 3.3× · 10 of 12 months tracked
Search terms
Top Rinse Aid search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- rinse aid2K/yr
- finish rinse aid705/yr
- dishwasher rinse aid299/yr
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rinse Aid questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









