Philips Sonicare Brush Head
FailThe top 5 brands take 100% of clicks, so Philips Sonicare Brush Head is a Fail.
- Flapen Score
- 39 / 100Top 37% of 198 Health, Household and Personal Care niches · +2 vs the category median of 3739
- Market size
- $15K/yr4K searches / yr
- 90-day growth
- -6.3%search demand this quarter
- Competition
- 80%top-5 click share · 4 brands · 4 sellers
Flapen Score
Philips Sonicare Brush Head against its category
The dotted line is the Health, Household and Personal Care average. Past it, Philips Sonicare Brush Head is stronger. Inside it, weaker.
Market
The Philips Sonicare Brush Head market on Amazon at a glance
Shoppers on Amazon Singapore searched for Philips Sonicare Brush Head 4K times last year and spent an estimated $15K. All 4 brands take every click. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 8.3% of those searches ended in a purchase.
Shoppers searched for this 4K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.
- Searches, last 12 months
- 4K
- Growth, 90 days vs prior 90
- -6.3%
- Conversion, latest week
- 8.3%
- Market size, estimated
- $15Ka year
- Top search term
- philips sonicare brush head3K searches a year
02 · Price
A sale here is worth $41.12.
Listings sell for $41.12 on average, from $14.79 to $56.95. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $41.12 that is $0 to $4K a year per listing.
- Average price
- $41.12inside the $15 to $100 sweet spot
- Price range
- $14.79–$56.95
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
14% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.6% of listings are out of stock. The average listing ranks #26 within Health, Household and Personal Care. It carries 1,293 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 14%
- Prime listings
- 100%
- Out of stock, average day
- 15.6%
- Average rank
- #26in Health, Household and Personal Care
- Average rating
- 4.64 starsAmazon Singapore average 4.47 stars
- Average reviews
- 1,293per listing
- Listings tracked
- 7
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Philips Sonicare Brush Head products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Replacement Toothbrush Heads Compatible with Philips Sonicare Click-on Electric Toothbrush Handles 8 Pack Replacement Heads for Philips Sonicare C1 C2 G2 5100 6100 Brush
- Price
- $14.79
- Rating
- 4.5/5
- Reviews
- 675
- Age
- 3y ago

Philips Sonicare A3 Premium All-in-One Original Replacement Brush Heads White Pack of 4 HX9094/87
- Price
- $44.46
- Rating
- 4.7/5
- Reviews
- 840
- Age
- 1y ago

Philips Sonicare HX9094/88 A3 Premium All-in-One Original Replacement Brush Heads Black Pack of 4
- Price
- $49.71
- Rating
- 4.7/5
- Reviews
- 343
- Age
- 1y ago

Philips Sonicare C3 Premium Plaque Defense Original Replacement Brush Heads White Pack of 4 HX9044/87
- Price
- $55.46
- Rating
- 4.7/5
- Reviews
- 582
- Age
- 1y ago

Philips Sonicare C2 Plaque Control - Genuine Replacement Electric Toothbrush Heads White 6 Pack Up to 18 Month Supply HX9026/77
- Price
- $56.95
- Rating
- 4.7/5
- Reviews
- 275
- Age
- 11mo ago
Trending
estimated 90-day click momentum
Replacement Toothbrush Heads Compatible with Philips Sonicare Click-on Electric Toothbrush Handles 8 Pack Replacement Heads for Philips Sonicare C1 C2 G2 5100 6100 Brush
- Price
- $14.79
- Rating
- 4.5/5
- Reviews
- 675
- Age
- 3y ago

Philips Sonicare C3 Premium Plaque Defense Original Replacement Brush Heads White Pack of 4 HX9044/87
- Price
- $55.46
- Rating
- 4.7/5
- Reviews
- 582
- Age
- 1y ago

Philips Sonicare C2 Plaque Control - Genuine Replacement Electric Toothbrush Heads White 6 Pack Up to 18 Month Supply HX9026/77
- Price
- $56.95
- Rating
- 4.7/5
- Reviews
- 275
- Age
- 11mo ago

Philips Sonicare A3 Premium All-in-One Original Replacement Brush Heads White Pack of 4 HX9094/87
- Price
- $44.46
- Rating
- 4.7/5
- Reviews
- 840
- Age
- 1y ago

Philips Sonicare HX9094/88 A3 Premium All-in-One Original Replacement Brush Heads Black Pack of 4
- Price
- $49.71
- Rating
- 4.7/5
- Reviews
- 343
- Age
- 1y ago
Newest
by launch date
Philips Sonicare HX6056/88 S2 Sensitive Original Replacement Brush Heads Black Pack of 6
- Price
- $40.06
- Rating
- 4.8/5
- Reviews
- 268
- Age
- 9mo ago

Philips Sonicare C2 Plaque Control - Genuine Replacement Electric Toothbrush Heads White 6 Pack Up to 18 Month Supply HX9026/77
- Price
- $56.95
- Rating
- 4.7/5
- Reviews
- 275
- Age
- 11mo ago

Philips Sonicare C3 Premium Plaque Defense Original Replacement Brush Heads White Pack of 4 HX9044/87
- Price
- $55.46
- Rating
- 4.7/5
- Reviews
- 582
- Age
- 1y ago

Philips Sonicare A3 Premium All-in-One Original Replacement Brush Heads White Pack of 4 HX9094/87
- Price
- $44.46
- Rating
- 4.7/5
- Reviews
- 840
- Age
- 1y ago

Philips Sonicare HX9094/88 A3 Premium All-in-One Original Replacement Brush Heads Black Pack of 4
- Price
- $49.71
- Rating
- 4.7/5
- Reviews
- 343
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 80% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
4
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
80%
Top 20: 100%
Open market
0%
- Philips55%
- Voguish24%
- Philips Sonicare12%
- Futulkyus10%
Demand
Philips Sonicare Brush Head search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 3.1× · 11 of 12 months tracked
Search terms
Top Philips Sonicare Brush Head search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- philips sonicare brush head3K/yr
- sonicare brush heads1K/yr
- philips toothbrush head625/yr
Reviews and returns
What reviews say buyers love and hate about Philips Sonicare Brush Head
We read the reviews and the return reasons for every product selling here.
“Feeling after brushing is fantastic”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
5 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Philips Sonicare Brush Head questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









