oral b io brush heads
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Incredible$45.02avg listing price — sweet spot $15–$100
Price range
Incredible$24.71–$71.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+104.3%90-day search growth — must beat 0% to launch
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,430avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad88%top-5 click share — a locked-up shelf
Market size
Bad$7K$7K/yr · 5K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, oral b io brush heads is a $7K/yr Amazon Singapore market (5K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 42/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
oral b io brush heads market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $11K–$23K
- units × avg price
- Conversion rate
- 3.0%
- Avg BSR
- #59
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 0%
- Out of stock
- 7.1%
- Avg brand age
- 48 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 falling
Sellers
7
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
0%
- Oral-B100%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 46 weeks — +104.3% search growth over the last 90 days.Top oral b io brush heads products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Oral-B iO Ultimate Clean Electric Toothbrush Head Twisted & Angled Bristles For Deeper Plaque Removal Pack Of 8 Toothbrush Heads Black Packaging may vary
Oral-B$52.114.6★12,893 rev
Oral-B iO Ultimate Cleaning - Original Replacement Toothbrush Heads for Oral-B Electric Toothbrushes - Brush Heads Toothbrush Attachment Replacement Brushes Letterbox Packaging - White Pack of 8
Oral-B$49.284.5★4,619 rev
Oral-B iO Brilliant White - Original Replacement Toothbrush Heads for Oral-B iO Electric Toothbrushes - Brush Heads Toothbrush Attachment Replacement Brushes for Teeth Whitening - White Pack of 8
Oral-B$71.244.7★3,317 rev
Oral-B iO Gentle Cleaning - Original Replacement Toothbrush Heads for Oral-B iO Electric Toothbrushes - Brush Heads Toothbrush Attachment Replacement Brushes for Sensitive Gums - Black Pack of 8
Oral-B$47.784.6★12,893 rev
Oral B iO Ultimate Clean Black Electric Toothbrush Replacement Head 2 Pack
Oral-B$24.714.7★489 rev
Newest
by launch date
Oral-B iO Clean & Gum Protect Electric Toothbrush Replacement Brush Heads White 2 Pack (Oral Care)
Oral-B$29.1417 rev
Oral-B iO Gentle Cleaning - Original Replacement Toothbrush Heads for Oral-B iO Electric Toothbrushes - Brush Heads Toothbrush Attachment Replacement Brushes for Sensitive Gums - Black Pack of 8
Oral-B$47.7812,893 rev
Oral-B iO Brilliant White - Original Replacement Toothbrush Heads for Oral-B iO Electric Toothbrushes - Brush Heads Toothbrush Attachment Replacement Brushes for Teeth Whitening - Black Pack of 8
Oral-B$59.46723 rev
Oral-B iO Brilliant White - Original Replacement Toothbrush Heads for Oral-B iO Electric Toothbrushes - Brush Heads Toothbrush Attachment Replacement Brushes for Teeth Whitening - White Pack of 8
Oral-B$71.243,317 rev
Oral B iO Ultimate Clean White Electric Toohthbrush Replacement Head 2 Pack
Oral-B$26.45489 rev
Trending
90-day click momentumOral-B iO Ultimate Clean Electric Toothbrush Head Twisted & Angled Bristles For Deeper Plaque Removal Pack Of 8 Toothbrush Heads Black Packaging may vary
Oral-B$52.114.6★
Oral-B iO Brilliant White - Original Replacement Toothbrush Heads for Oral-B iO Electric Toothbrushes - Brush Heads Toothbrush Attachment Replacement Brushes for Teeth Whitening - White Pack of 8
Oral-B$71.244.7★
Oral-B iO Clean & Gum Protect Electric Toothbrush Replacement Brush Heads White 2 Pack (Oral Care)
Oral-B$29.144.6★
Oral-B iO Ultimate Cleaning - Original Replacement Toothbrush Heads for Oral-B Electric Toothbrushes - Brush Heads Toothbrush Attachment Replacement Brushes Letterbox Packaging - White Pack of 8
Oral-B$49.284.5★
Oral-B iO Brilliant White - Original Replacement Toothbrush Heads for Oral-B iO Electric Toothbrushes - Brush Heads Toothbrush Attachment Replacement Brushes for Teeth Whitening - Black Pack of 8
Oral-B$59.464.7★
What buyers say about oral b io brush heads
What buyers praise and complain about, mined from review topics.What buyers complain about
“Oral B brishes”
“Expensive short lived toothbrush”
Common questions
- Is oral b io brush heads profitable to sell on Amazon Singapore?
- The niche generates $7K/yr across 8 tracked products. 90-day search growth is +104.3%. Flapen's verdict: Skip it (42/100).
- How competitive is the oral b io brush heads niche?
- 1 brands and 7 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in oral b io brush heads?
- Top complaints mined from reviews: Oral Hygiene, Value For Money. The return rate is 0.4%.
- What does it cost to enter the oral b io brush heads niche?
- Listings span $24.71–$71.24; the average listing price is $45.02 (sweet spot $15–$100). The average incumbent carries 4,430 reviews — the moat a new listing must climb.