Melatonin
Melatonin shows low returns (0.0%), but a small market ($19K/yr) keeps it on the watch list.
Flapen Score
Top 1% of 198 Health, Household and Personal Care niches · +15 vs the category median of 37
Is Melatonin profitable on Amazon?
According to Flapen's Amazon Singapore niche tracking, Melatonin is a $19K/yr Amazon Singapore market (16K searches/yr). The top 5 brands hold 64% of demand. Verdict: Worth a look — 52/100.
Melatonin: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +1.1% over the last 90 days and 6.0% of searches end in a purchase.
$19K
revenue / yr
Who owns the niche?
The top 5 brands hold 64% of demand, so 36% of the market is open.
36%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 34 products
Top Melatonin products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Puritans Pride Melatonin Capsules Blue 10mg 120ct
- Price
- $13.59
- Rating
- 4.6/5
- Reviews
- 34,166
- Age
- 9y ago
Swanson Melatonin - 100% Drug Free 3 mg 120 Caps Healthy slumber Cognition Stress Management Eye Health
- Price
- $5.94
- Rating
- 4.6/5
- Reviews
- 327
- Age
- 13y ago
Now Foods Melatonin 5 mg Sustained Release 120 Tablets
- Price
- $14.35
- Rating
- 4.6/5
- Reviews
- 873
- Age
- 7y ago
Vicks ZzzQuil Pure Zzzs Melatonin Sleep Aid Gummies 48 gummies
- Price
- $27.11
- Rating
- 4.6/5
- Reviews
- 1,760
- Age
- 8y ago
Carlyle Melatonin 12 mg Fast Dissolve 180 Tablets | Drug Free | Natural Berry Flavor | Vegetarian Non-GMO Gluten Free
- Price
- $18.42
- Rating
- 4.5/5
- Reviews
- 81,583
- Age
- 7y ago
Trending
90-day click momentum
Natrol Melatonin Fast Dissolve Tablets Helps You Fall Asleep Faster Stay Asleep Longer Easy to Take Dissolves in Mouth Strengthen Immune System 3mg 150 Count
- Price
- $16.94
- Rating
- 4.6/5
- Reviews
- 15,919
- Age
- 10y ago
Swanson Melatonin - 100% Drug Free 3 mg 120 Caps Healthy slumber Cognition Stress Management Eye Health
- Price
- $5.94
- Rating
- 4.6/5
- Reviews
- 327
- Age
- 13y ago
Puritans Pride Super Strength Rapid Release Capsules Melatonin 120 Count (Pack of 2)(Packaging may vary)
- Price
- $18.21
- Rating
- 4.6/5
- Reviews
- 34,166
- Age
- 12y ago
Swanson Triple Strength Melatonin - Natural Sleep Support for Disrupted Sleep Cycles - Sleep Aid Supplement Promoting Restful Sleep - (60 Capsules 10mg Each)
- Price
- $12.02
- Rating
- 4.6/5
- Reviews
- 259
- Age
- 21y ago
Natrol Melatonin Fast Dissolve Tablets Helps You Fall Asleep Faster Stay Asleep Longer Easy to Take Dissolve in Mouth Strengthen Immune System Maximum Strength Strawberry Flavor 10mg 60 Count
- Price
- $14.37
- Rating
- 4.6/5
- Reviews
- 9,328
- Age
- 13y ago
Newest
by launch date
Deep Sleep Extreme with w/Melatonin & Ashwagandha Sleeping pill Healthy Sleeping Cycle & Supports Calmness for adults extra strenght - Natural Sleep Aid - 60 Counts
- Price
- $18.53
- Rating
- 4.6/5
- Reviews
- 14
- Age
- 4y ago
Natrol Melatonin Sleep Aid Gummy Fall Asleep Faster Stay Asleep Longer 2 Gummies per Serving 100% Drug and Gelatin Free Non-GMO 10mg 140 Count
- Price
- $23.71
- Rating
- 4.7/5
- Reviews
- 26,303
- Age
- 5y ago
Carlyle Melatonin 5 mg Fast Dissolve 300 Tablets | Drug Free Aid | Natural Berry Flavor | Vegetarian Non-GMO
- Price
- $14.67
- Rating
- 4.6/5
- Reviews
- 5,956
- Age
- 6y ago
Natrol Kids Melatonin 1mg Supplement for Restful Sleep Sleep Gummies for Children 60 Raspberry-Flavored Melatonin Gummies 60 Day Supply
- Price
- $10.86
- Rating
- 4.7/5
- Reviews
- 4,261
- Age
- 6y ago
Now Foods Melatonin 5 mg Sustained Release 120 Tablets
- Price
- $14.35
- Rating
- 4.6/5
- Reviews
- 873
- Age
- 7y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
Brands
15 falling
Sellers
21
Top-5 brand share
64%
Top 20: 100%
Top-5 click share
38%
Top 20: 83%
Open market
27%
- Puritan's Pride17%
- Natrol13%
- ZzzQuil12%
- Swanson11%
- Nature's Bounty11%
- OLLY9%
Melatonin demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Melatonin search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- melatonin13K/yr
- melatonin 10mg2K/yr
- melatonin 5mg2K/yr
- meltonin32/yr
What reviews say buyers love and hate about Melatonin
What buyers mention most, as a share of all reviews.
What buyers love
100% of reviews“It helps with falling asleep fast”
“Good dose”
“And the taste is good too especially for elder folks as it melts in the mouth instead of having to swallow”
“taste is nice”
Common Melatonin questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
