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52

condom

Worth a look

Shows low returns (0.0%), but a small market ($6K/yr) keeps it on the watch list.

Market size 1Growth 57Conversion 18Competition 80Returns 100Price range 65Avg price 77Brand share 2Review moat 70Quality gap 86

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Competition

Great35%

top-5 click share — an open shelf

Avg price

Great$15.72

avg listing price — sweet spot $15–$100

Review moat

Good703.54

avg incumbent reviews — the moat a new listing must climb

Price range

Good$3.63–$36.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+31.9%

90-day search growth — must beat 0% to launch

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Brand share

Bad99%

top-5 brand share — brand-locked demand

Market size

Bad$6K

$6K/yr · 24K searches

According to Flapen's Amazon Singapore niche tracking, condom is a $6K/yr Amazon Singapore market (24K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 52/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

condom market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
$20K–$24K
units × avg price
Conversion rate
1.5%
Avg BSR
#51
Page quality
0%
Prime
95%
Sponsored
28%
Out of stock
9.9%
Avg brand age
138 months
Avg seller age
0 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

6 flat

Sellers

11

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

35%

Top 20: 79%

Open market

0%

  • Durex69%
  • OKAMOTO24%
  • LifeStyles3%
  • オカモトコンドームズ2%
  • Crown1%
  • SKYN1%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +31.9% search growth over the last 90 days.
1K750Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 1.9×

Top condom products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1666%$3329%$49712%$6631101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)5 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about condom

What buyers praise and complain about, mined from review topics.

What buyers complain about

Smell100%

“The smell is weird”

Common questions

Is condom profitable to sell on Amazon Singapore?
The niche generates $6K/yr across 39 tracked products. 90-day search growth is +31.9%. Flapen's verdict: Worth a look (52/100).
How competitive is the condom niche?
6 brands and 11 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 99% of demand.
What do buyers complain about in condom?
Top complaints mined from reviews: Smell. The return rate is 0.0%.
When does demand for condom peak?
Demand peaks in Oct–Nov; the busiest month runs 1.9× the quietest.
What does it cost to enter the condom niche?
Listings span $3.63–$36.11; the average listing price is $15.72 (sweet spot $15–$100). The average incumbent carries 704 reviews — the moat a new listing must climb.