Skip to content
39

mct oil

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 2Growth 41Conversion 80Competition 7Returns 100Price range 95Avg price 95Brand share 0Review moat 20Quality gap 28

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$27.63

avg listing price — sweet spot $15–$100

Price range

Incredible$16.98–$44.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great8.3%

search→purchase rate — share of searches ending in a sale

Growth

Okay+13.1%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad12,538.67

avg incumbent reviews — the moat a new listing must climb

Competition

Bad91%

top-5 click share — a locked-up shelf

Market size

Bad$7K

$7K/yr · 3K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Singapore niche tracking, mct oil is a $7K/yr Amazon Singapore market (3K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 39/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

mct oil market data

Units sold / yr
100–250
avg 0–100/product
Revenue / yr
$3K–$7K
units × avg price
Conversion rate
8.3%
Avg BSR
#170
Page quality
0%
Prime
33%
Sponsored
33%
Out of stock
8.2%
Avg brand age
89 months
Avg seller age
0 days

Competition & brand share

The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 rising

Sellers

13

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Nature's Way59%
  • Nano Singapore12%
  • Sports Research11%
  • Now Foods10%
  • BioFinest9%
  • Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 46 weeks — +13.1% search growth over the last 90 days.
12080Spike '25Black Friday '25Spike '26Prime Day '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26Jun '26

Top mct oil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$69220%$1K30%$2K40%$3K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 6 tracked products in this niche — three views at once, no toggling.

Common questions

Is mct oil profitable to sell on Amazon Singapore?
The niche generates $7K/yr across 6 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +13.1%. Flapen's verdict: Skip it (39/100).
How competitive is the mct oil niche?
5 brands and 13 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 100% of demand.
What does it cost to enter the mct oil niche?
Listings span $16.98–$44.46; the average listing price is $27.63 (sweet spot $15–$100). The average incumbent carries 12,539 reviews — the moat a new listing must climb.