Laundry Pods
FailShoppers spend an estimated $3K a year here, so Laundry Pods is a Fail.
- Flapen Score
- 44 / 100Top 18% of 198 Health, Household and Personal Care niches · +7 vs the category median of 3744
- Market size
- $3K/yr18K searches / yr
- 90-day growth
- +8.2%search demand this quarter
- Competition
- 45%top-5 click share · 11 brands · 9 sellers
Flapen Score
Laundry Pods against its category
The dotted line is the Health, Household and Personal Care average. Past it, Laundry Pods is stronger. Inside it, weaker.
Market
The Laundry Pods market on Amazon at a glance
Shoppers on Amazon Singapore searched for Laundry Pods 18K times last year and spent an estimated $3K. The top 5 brands take 83% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.
- Searches, last 12 months
- 18K
- Growth, 90 days vs prior 90
- +8.2%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $3Ka year
- Top search term
- laundry pods15K searches a year
02 · Price
A sale here is worth $20.56.
Listings sell for $20.56 on average, from $6.31 to $58.30. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $20.56 that is $0 to $2K a year per listing.
- Average price
- $20.56inside the $15 to $100 sweet spot
- Price range
- $6.31–$58.30
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.1%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
27% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 26.2% of listings are out of stock. The average listing ranks #24 within Health, Household and Personal Care. It carries 871 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 27%
- Prime listings
- 95%
- Out of stock, average day
- 26.2%
- Average rank
- #24in Health, Household and Personal Care
- Average rating
- 4.66 starsAmazon Singapore average 4.47 stars
- Average reviews
- 871per listing
- Listings tracked
- 22
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Laundry Pods products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
9
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
45%
Top 20: 97%
Open market
12%
- Brand 135%
- Brand 216%
- Brand 312%
- Brand 410%
- Brand 59%
- Brand 65%
- Open — no brand owns it (5 brands, 12%)
Demand
Laundry Pods search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 4.9× · 11 of 12 months tracked
Reviews and returns
What reviews say buyers love and hate about Laundry Pods
We read the reviews and the return reasons for every product selling here.
“Leave softener stain on clothes after wash”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
4 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Laundry Pods questions
Answered from the same tracked data.