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Floor Wipes

a small market ($0/yr) — Floor Wipes doesn't clear our bar today.

Flapen Score

26
Skip it

Ranks 184 of 198 Health, Household and Personal Care niches · −11 vs the category median of 37

Market size 0Growth 14Conversion 0Competition 36Returns 100Price range 51Avg price 21Brand share 0Review moat 24Quality gap 32
This niche Category average · 198 niches

Is Floor Wipes profitable on Amazon?

According to Flapen's Amazon Singapore niche tracking, Floor Wipes is a $0/yr Amazon Singapore market (5K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 26/100.

Floor Wipes: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -21.1% over the last 90 days and 0.0% of searches end in a purchase.

$0

revenue / yr

Units sold / yr3K
Search volume / yr-21.1%5K
Conversion rate0.0%
Avg price$7.57

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 5
Top-5 product click share63%
Open market0%
Avg brand age77 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 13 products

Sponsored placement8%
New entrants (1y)0· 0 succeeded
Avg rating4.6★
Avg reviews4,978

Top Floor Wipes products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

$0$0$0$0$01101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

0%

  • MAGICLEAN63%
  • KLEEN-UP30%
  • Clorox4%
  • Swiffer3%

Floor Wipes demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume5KCVR0.0%Products13Brands4Top 5 Brands100%OOS Rate35.6%Rating4.6★Reviews4,978Avg BSR#17
150100Spike '25Spike '26Aug '25Oct '25Dec '25Jan '26Mar '26May '26

Top Floor Wipes search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • floor wipes3K/yr
  • magiclean wipes1K/yr
  • wet floor wipes539/yr
  • floor wipe466/yr

Floor Wipes return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Leak-Proof
100%

Common Floor Wipes questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Floor Wipes 26/100 on Amazon Singapore — Skip it. The niche generates $0/yr across 13 tracked products. Search demand moved -21.1% over the last 90 days.
Floor Wipes sells for $7.57 on average on Amazon Singapore, outside our $15–$100 sweet spot. Listings span $3.09–$27.33. The average incumbent carries 4,978 reviews — the moat a new listing must climb.