Floor Cleaner
FailShoppers spend an estimated $3K a year here, so Floor Cleaner is a Fail.
- Flapen Score
- 36 / 100Ranks 102 of 198 Health, Household and Personal Care niches · −1 vs the category median of 3736
- Market size
- $3K/yr26K searches / yr
- 90-day growth
- -9.7%search demand this quarter
- Competition
- 40%top-5 click share · 9 brands · 11 sellers
Flapen Score
Floor Cleaner against its category
The dotted line is the Health, Household and Personal Care average. Past it, Floor Cleaner is stronger. Inside it, weaker.
Market
The Floor Cleaner market on Amazon at a glance
Shoppers on Amazon Singapore searched for Floor Cleaner 26K times last year and spent an estimated $3K. The top 5 brands take 93% of clicks. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.
- Searches, last 12 months
- 26K
- Growth, 90 days vs prior 90
- -9.7%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $3Ka year
- Top search term
- floor cleaner21K searches a year
02 · Price
A sale here is worth $6.98.
Listings sell for $6.98 on average, from $4.83 to $17.75. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $6.98 that is $2K to $3K a year per listing.
- Average price
- $6.98under the $15 to $100 sweet spot
- Price range
- $4.83–$17.75
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $2K–$3K
- Returns
- 0.1%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
25% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 43.9% of listings are out of stock. The average listing ranks #48 within Health, Household and Personal Care. It carries 516 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 25%
- Prime listings
- 91%
- Out of stock, average day
- 43.9%
- Average rank
- #48in Health, Household and Personal Care
- Average rating
- 4.66 starsAmazon Singapore average 4.47 stars
- Average reviews
- 516per listing
- Listings tracked
- 32
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 77 months
Products
Top Floor Cleaner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
11
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
40%
Top 20: 89%
Open market
4%
- Brand 141%
- Brand 218%
- Brand 315%
- Brand 415%
- Brand 53%
- Brand 63%
- Open — no brand owns it (3 brands, 4%)
Demand
Floor Cleaner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Sep · busiest ÷ quietest = 7.1× · 11 of 12 months tracked
Reviews and returns
What reviews say buyers love and hate about Floor Cleaner
We read the reviews and the return reasons for every product selling here.
“Nice pleasant fragrance”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
6 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Floor Cleaner questions
Answered from the same tracked data.









