Fish Oil
a small market ($40K/yr) — Fish Oil doesn't clear our bar today.
Flapen Score
Top 14% of 198 Health, Household and Personal Care niches · +9 vs the category median of 37
Is Fish Oil profitable on Amazon?
According to Flapen's Amazon Singapore niche tracking, Fish Oil is a $40K/yr Amazon Singapore market (37K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 46/100.
Fish Oil: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +8.0% over the last 90 days and 2.9% of searches end in a purchase.
$40K
revenue / yr
Who owns the niche?
The top 5 brands hold 79% of demand, so 21% of the market is open.
21%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 26 products
Top Fish Oil products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Now Supplements Omega-3 180 EPA / 120 DHA Molecularly Distilled Cardiovascular Support* 200 Softgels (1652)
- Price
- $21.40
- Rating
- 4.7/5
- Reviews
- 16,395
- Age
- 15y ago
Omega-3 Fish Oil from Wild Alaska Pollock (1250mg per Capsule) with Triglyceride EPA & DHA Fatty Acids | Heart Brain & Joint Support | IFOS 5-Star Certified Non-GMO & Gluten Free (90ct)
- Price
- $43.47
- Rating
- 4.7/5
- Reviews
- 56,009
- Age
- 8y ago
Blackmores Odourless Fish Oil 400 Count
- Price
- $32.30
- Rating
- 4.7/5
- Reviews
- 85
- Age
- 10y ago
Now Foods Ultra Omega 3-D Fish Oil 180 Fish Softgels
- Price
- $36.41
- Rating
- 4.7/5
- Reviews
- 761
- Age
- 10y ago
Now Foods Ultra Omega 3-D 600 EPA/300 DHA Softgels 90ct
- Price
- $24.43
- Rating
- 4.6/5
- Reviews
- 736
- Age
- 10y ago
Trending
90-day click momentum
Carlson Labs Super Omega-3 Gems Softgels 100ct + 30ct
- Price
- $31.04
- Rating
- 4.7/5
- Reviews
- 2,607
- Age
- 13y ago
Carlson - Elite EPA Gems 1000 mg EPA Fish Oil Wild-Caught Norwegian Fish Oil Sustainably Sourced Helps Maintain Healthy Triglyceride Levels 120 Softgels
- Price
- $91.40
- Rating
- 4.7/5
- Reviews
- 1,214
- Age
- 9y ago
Carlson - Elite Omega-3 Gems 1600 mg Omega-3 Fatty Acids Including EPA and DHA Norwegian Wild-Caught Fish Oil Supplement Sustainably Sourced Omega 3 Fish Oil Capsules Lemon 130 Softgels
- Price
- $57.11
- Rating
- 4.8/5
- Reviews
- 3,206
- Age
- 6y ago
Nature Made Fish Oil 1200mg 230 Softgels Mega Size Fish Oil Omega 3 Supplement For Heart Health
- Price
- $30.07
- Rating
- 4.7/5
- Reviews
- 23,387
- Age
- 9y ago
Omega 3 Fish Oil Gummies with Ultra Concentrated EPA + DHA | Heart Brain & Vision Support Fitness Supplement Edible Healthcare | 60 CT
- Price
- $16.32
- Rating
- 3.6/5
- Reviews
- 3
- Age
- 6y ago
Newest
by launch date
Swisse Ub Odrls Wild Fish Oil 1000Mg 400 Cap 0.6120 kilograms
- Price
- $25.19
- Rating
- 4.7/5
- Reviews
- 155
- Age
- 4y ago
Omega 3 Fish Oil Gummies with Ultra Concentrated EPA + DHA | Heart Brain & Vision Support Fitness Supplement Edible Healthcare | 60 CT
- Price
- $16.32
- Rating
- 3.6/5
- Reviews
- 3
- Age
- 6y ago
Carlson - Elite Omega-3 Gems 1600 mg Omega-3 Fatty Acids Including EPA and DHA Norwegian Wild-Caught Fish Oil Supplement Sustainably Sourced Omega 3 Fish Oil Capsules Lemon 130 Softgels
- Price
- $57.11
- Rating
- 4.8/5
- Reviews
- 3,206
- Age
- 6y ago
NOW Supplements Omega-3 180 EPA / 120 DHA Molecularly Distilled Cardiovascular Support* 200-Fish Gelatin Softgels
- Price
- $18.78
- Rating
- 4.7/5
- Reviews
- 3,735
- Age
- 6y ago
Omega 3 Fish Oil Extreme (1000mg per Capsules) Highest EPA + DHA | Heart Brain & Vision Support | 250 softgels
- Price
- $24.64
- Rating
- 4.8/5
- Reviews
- 17
- Age
- 6y ago
Competition: brands, sellers & click share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
Brands
11 falling
Sellers
33
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
52%
Top 20: 95%
Open market
13%
- Now Foods34%
- Sports Research13%
- Blackmores12%
- Nature Made11%
- Nature's Bounty8%
- Carlson8%
- Open — no brand owns it (5 brands, 13%)
Fish Oil demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Fish Oil search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- fish oil15K/yr
- omega 39K/yr
- omega 3 fish oil11K/yr
- omega2K/yr
What reviews say buyers love and hate about Fish Oil
What buyers mention most, as a share of all reviews.
What buyers love
100% of reviews“Value for money”
“Keep your body strong and healthy”
“Can chew anytime of the day”
“Taste is really nice”
“a good supplement for those who do not consume seafood often enough”
What buyers complain about
100% of reviews“Super low concentration”
Common Fish Oil questions
The questions sellers ask about this niche, answered from the tracked metrics.
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Best Flapen score
The highest-scoring niches we track right now, across every category.
