energy gel
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$42.03avg listing price — sweet spot $15–$100
Price range
Incredible$16.71–$87.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,758.47avg incumbent reviews — the moat a new listing must climb
Growth
Okay+15.4%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$13K$13K/yr · 8K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, energy gel is a $13K/yr Amazon Singapore market (8K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Sep–Oct–Nov. Verdict: Skip it — 45/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
energy gel market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $11K–$21K
- units × avg price
- Conversion rate
- 3.9%
- Avg BSR
- #106
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 18%
- Out of stock
- 8.4%
- Avg brand age
- 95 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
5 falling
Sellers
11
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
52%
Top 20: 100%
Open market
0%
- GU57%
- HIGH524%
- Honey Stinger11%
- Science in Sport6%
- Precision Hydration2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +15.4% search growth over the last 90 days.Peak months: Jul, Sep, Oct, Nov · busiest ÷ quietest = 3.9×
Top energy gel products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
GU Energy Original Sports Nutrition Energy Gel Assorted Indulgent Flavors 24 Count Box
GU$49.414.8★2,233 rev
GU Energy Original Sports Nutrition Energy Gel Assorted Fruity Flavors 24 Count Box
GU$44.454.6★3,640 rev
High5 Citrus Flavour Energy Gel 40g (Pack of 200)
HIGH5$28.784.4★893 rev
High5 Berry Flavour Energy Gel 40g (Pack of 20)
HIGH5$33.434.5★2,572 rev
GU Energy Original Sports Nutrition Energy Gel Assorted Flavors 24 Count Box
GU$46.334.7★7,109 rev
Newest
by launch dateHigh5 Citrus Flavour Energy Gel 40g (Pack of 200)
HIGH5$28.78893 rev
GU Energy Roctane Ultra Endurance Energy Gel On-The-Go Sports Nutrition for Running Biking Hiking or Skiing Assorted Indulgent Flavors 24-Count
GU$77.5313 rev
High5 Mixed Flavours Energy Gel 40g (Pack of 20)
HIGH5$28.831,717 rev
High5 Berry Flavour Energy Gel 40g (Pack of 20)
HIGH5$33.432,572 rev
Precision Fuel 90 Energy Gels - Mild Flavour Running Gels for Endurance Athletes 90g Carbohydrate Easy-to-Digest Perfect for Running & Long-Duration Sports 153g (10 Gels)
Precision Hydration$87.2287 rev
Trending
90-day click momentum
GU Energy Original Sports Nutrition Energy Gel Vanilla Bean 8 Count Box
GU$16.714.6★
High5 Mixed Flavours Energy Gel 40g (Pack of 20)
HIGH5$28.834.5★
High5 Berry Flavour Energy Gel 40g (Pack of 20)
HIGH5$33.434.5★
Honey Stinger Organic Acai Pomegranate Energy Gel | Gluten Free & Caffeine Free | For Exercise Running and Performance | Sports Nutrition for Home & Gym Pre and Mid Workout | 24 Pack 26.4 Ounce
Honey Stinger$41.104.4★
Science in Sport Isotonic Energy Gel Pack 22g Fast Acting Carbohydrates Performance & Endurance Sport Nutrition for Athletes for Running Cycling Triathlon Fruity Variety - 2 oz - 6 Pack
Science in Sport$19.004.5★
Common questions
- Is energy gel profitable to sell on Amazon Singapore?
- The niche generates $13K/yr across 17 tracked products. 90-day search growth is +15.4%. Flapen's verdict: Skip it (45/100).
- How competitive is the energy gel niche?
- 5 brands and 11 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 100% of demand.
- When does demand for energy gel peak?
- Demand peaks in Jul–Sep–Oct–Nov; the busiest month runs 3.9× the quietest.
- What does it cost to enter the energy gel niche?
- Listings span $16.71–$87.22; the average listing price is $42.03 (sweet spot $15–$100). The average incumbent carries 1,758 reviews — the moat a new listing must climb.