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Energy Gel

Fail

The top 5 brands take 100% of clicks, so Energy Gel is a Fail.

Flapen Score
45
45 / 100
Top 16% of 198 Health, Household and Personal Care niches · +8 vs the category median of 37
Market size
$13K/yr8K searches / yr
90-day growth
+15.4%search demand this quarter
Competition
52%top-5 click share · 5 brands · 11 sellers

Flapen Score

Energy Gel against its category

The dotted line is the Health, Household and Personal Care average. Past it, Energy Gel is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Energy Gel market on Amazon at a glance

Shoppers on Amazon Singapore searched for Energy Gel 8K times last year and spent an estimated $13K. All 5 brands take every click. Demand peaks in Jul–Sep–Oct–Nov. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 8K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months
8K
Growth, 90 days vs prior 90
+15.4%
Conversion, latest week
3.9%
Market size, estimated
$13Ka year
Peak month
October3.9× the quietest month
Top search term
energy gel5K searches a year

02 · Price

A sale here is worth $42.03.

Listings sell for $42.03 on average, from $16.71 to $87.22. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $42.03 that is $0 to $4K a year per listing.

Average price
$42.03inside the $15 to $100 sweet spot
Price range
$16.71–$87.22
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

18% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #106 within Health, Household and Personal Care. It carries 1,758 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
18%
Prime listings
94%
Out of stock, average day
8.4%
Average rank
#106in Health, Household and Personal Care
Average rating
4.58 starsAmazon Singapore average 4.47 stars
Average reviews
1,758per listing
Listings tracked
17

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 95 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
95 months

Products

Top Energy Gel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 falling

Sellers

11

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

52%

Top 20: 100%

Open market

0%

  • Brand 157%
  • Brand 224%
  • Brand 311%
  • Brand 46%
  • Brand 52%

Demand

Energy Gel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Sep, Oct, Nov · busiest ÷ quietest = 3.9×

FAQ

Common Energy Gel questions

Answered from the same tracked data.