Dryer Sheets
FailShoppers spend an estimated $9K a year here, so Dryer Sheets is a Fail.
- Flapen Score
- 42 / 100Top 24% of 198 Health, Household and Personal Care niches · +5 vs the category median of 3742
- Market size
- $9K/yr7K searches / yr
- 90-day growth
- +16.2%search demand this quarter
- Competition
- 55%top-5 click share · 7 brands · 14 sellers
Flapen Score
Dryer Sheets against its category
The dotted line is the Health, Household and Personal Care average. Past it, Dryer Sheets is stronger. Inside it, weaker.
Market
The Dryer Sheets market on Amazon at a glance
Shoppers on Amazon Singapore searched for Dryer Sheets 7K times last year and spent an estimated $9K. The top 5 brands take 95% of clicks. Demand peaks in Jul–Oct. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 8.6% of those searches ended in a purchase.
Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9K a year.
- Searches, last 12 months
- 7K
- Growth, 90 days vs prior 90
- +16.2%
- Conversion, latest week
- 8.6%
- Market size, estimated
- $9Ka year
- Peak month
- October2.3× the quietest month
- Top search term
- dryer sheets3K searches a year
02 · Price
A sale here is worth $13.85.
Listings sell for $13.85 on average, from $6.41 to $20.64. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $13.85 that is $0 to $1K a year per listing.
- Average price
- $13.85under the $15 to $100 sweet spot
- Price range
- $6.41–$20.64
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
11% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #29 within Health, Household and Personal Care. It carries 16,583 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 11%
- Prime listings
- 100%
- Out of stock, average day
- 8.8%
- Average rank
- #29in Health, Household and Personal Care
- Average rating
- 4.65 starsAmazon Singapore average 4.47 stars
- Average reviews
- 16,583per listing
- Listings tracked
- 19
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 121 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 121 months
Products
Top Dryer Sheets products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Bounce Fabric Softener Dryer Sheets Fresh Linen Scented 120ct
- Price
- $13.40
- Rating
- 4.8/5
- Reviews
- 262
- Age
- 10y ago

Bounce Dryer Sheets Laundry Fabric Softener Outdoor Fresh 240 Count
- Price
- $20.64
- Rating
- 4.8/5
- Reviews
- 108,214
- Age
- 16y ago

Bounce Dryer Sheets Laundry Fabric Softener Fresh Linen Scent 240 Count
- Price
- $19.97
- Rating
- 4.8/5
- Reviews
- 17,708
- Age
- 8y ago

Snuggle Fabric Softener Dryer Sheets Blue Sparkle 230 Count
- Price
- $20.32
- Rating
- 4.8/5
- Reviews
- 4,445
- Age
- 9y ago

Bounce Dryer Sheets Laundry Fabric Softener Free & Gentle 240 Count White
- Price
- $18.08
- Rating
- 4.8/5
- Reviews
- 25,606
- Age
- 12y ago
Trending
estimated 90-day click momentum
Dr.Easy LINT & HAIR REMOVER Pet HUGESHEETS with 3X ODOR REMOVE Dryer Sheets Fruits Fresh 200 Count PLANT&MINERAL-BASED FORMULA
- Price
- $6.41
- Rating
- 4.1/5
- Reviews
- 132
- Age
- 1y ago

DR.EASY SUMMER FRESH Dryer Sheets Plant Based Formula 200 Ct Fabric Softener sheets for Laundry Essential Oil Scented No Artificial Fragrances No Dyes Reduce Static & Wrinkles Help Repel Pet Hair
- Price
- $7.05
- Rating
- 4.3/5
- Reviews
- 422
- Age
- 1y ago

Bounce Lasting Fresh Mega Dryer Sheets 130 ct Outdoor Fresh & Clean Fabric Softener Sheets for Long Lasting Freshness
- Price
- $13.63
- Rating
- 4.8/5
- Reviews
- 3,902
- Age
- 3y ago

Snuggle Fabric Softener Dryer Sheets Blue Sparkle 230 Count
- Price
- $20.32
- Rating
- 4.8/5
- Reviews
- 4,445
- Age
- 9y ago

DR.EASY BLUE OCEAN Dryer Sheets Plant Based Formula 252 Ct Fabric Softener sheets for Laundry Essential Oil Scented No Dyes Reduce Static & Wrinkles Help Repel Pet Hair
- Price
- $12.43
- Rating
- 4.1/5
- Reviews
- 165
- Age
- 2y ago
Newest
by launch date
DR.EASY SUMMER FRESH Dryer Sheets Plant Based Formula 200 Ct Fabric Softener sheets for Laundry Essential Oil Scented No Artificial Fragrances No Dyes Reduce Static & Wrinkles Help Repel Pet Hair
- Price
- $7.05
- Rating
- 4.3/5
- Reviews
- 422
- Age
- 1y ago

Dr.Easy LINT & HAIR REMOVER Pet HUGESHEETS with 3X ODOR REMOVE Dryer Sheets Fruits Fresh 200 Count PLANT&MINERAL-BASED FORMULA
- Price
- $6.41
- Rating
- 4.1/5
- Reviews
- 132
- Age
- 1y ago

DR.EASY BLUE OCEAN Dryer Sheets Plant Based Formula 252 Ct Fabric Softener sheets for Laundry Essential Oil Scented No Dyes Reduce Static & Wrinkles Help Repel Pet Hair
- Price
- $12.43
- Rating
- 4.1/5
- Reviews
- 165
- Age
- 2y ago

Arm & Hammer Dryer Sheet 80ct Odor Blaster Fresh Burst
- Price
- $9.71
- Rating
- 4.7/5
- Reviews
- 2,820
- Age
- 3y ago

Bounce Lasting Fresh Mega Dryer Sheets 130 ct Outdoor Fresh & Clean Fabric Softener Sheets for Long Lasting Freshness
- Price
- $13.63
- Rating
- 4.8/5
- Reviews
- 3,902
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 rising
Sellers
14
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
55%
Top 20: 100%
Open market
2%
- Bounce58%
- Snuggle15%
- Arm & Hammer9%
- DR. EASY9%
- Downy4%
- 365 by Whole Foods Market3%
- Open — no brand owns it (1 brand, 2%)
Demand
Dryer Sheets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Oct · busiest ÷ quietest = 2.3×
Search terms
Top Dryer Sheets search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dryer sheets3K/yr
- bounce2K/yr
- dryer sheet1K/yr
- bounce dryer sheets922/yr
Reviews and returns
What reviews say buyers love and hate about Dryer Sheets
We read the reviews and the return reasons for every product selling here.
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
2 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dryer Sheets questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









