Is dr scholl profitable to sell on Amazon Singapore?

The niche generates $6K/yr across 13 tracked products. 90-day search growth is +55.9%. Flapen's verdict: Skip it (42/100).

How competitive is the dr scholl niche?

2 brands and 12 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 100% of demand.

What does it cost to enter the dr scholl niche?

Listings span $4.08–$32.40; the average listing price is $17.58 (sweet spot $15–$100). The average incumbent carries 18,879 reviews — the moat a new listing must climb.

dr scholl

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Great$17.58

avg listing price — sweet spot $15–$100

Growth

Good+55.9%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$4.08–$32.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Competition

Bad70%

top-5 click share — a locked-up shelf

Review moat

Bad18,879.08

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$6K

$6K/yr · 14K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Singapore niche tracking, dr scholl is a $6K/yr Amazon Singapore market (14K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 42/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

dr scholl market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: $18K–$22K; units × avg price
Conversion rate: 2.5%
Avg BSR: #45
Page quality: 0%
Prime: 100%
Sponsored: 54%
Out of stock: 10.7%
Avg brand age: 74 months
Avg seller age: 0 days

Competition & brand share

The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

Dr. Scholl's96%
Spenco4%

Demand

Weekly Amazon search volume, last 40 weeks — +55.9% search growth over the last 90 days.

Open Trend

Top dr scholl search terms

dr scholl4K/yr +89.2%1.1% conv.
insole2K/yr +78.6%0.3% conv.
scholl2K/yr +59.0%0.8% conv.
insoles for men2K/yr +21.0%0.0% conv.
dr scholl insole1K/yr +42.5%0.0% conv.
insoles1K/yr -1.3%0.7% conv.
scholl insole917/yr +37.7%0.4% conv.
dr scholls527/yr +118.3%0.0% conv.

All search terms

Top dr scholl products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Dr.Scholls Comfort & Energy Work Men US Size: 8-14

Dr. Scholl's$21.904.5★69,240 rev

Dr. Scholls Heel & Arch Pain Relief Orthotics for Men

Dr. Scholl's$15.944.4★2,637 rev

Dr.Scholls Comfort Double Air Pillo Blue

Dr. Scholl's$7.934.3★29,242 rev

Dr. Scholls Plantar Fasciitis Pain Relief Orthotic Insoles Immediately Relieves Pain: Heel Spurs Arch Support Distributes Foot Pressure Trim to Fit Shoe Inserts: Womens Size 6-10 2 Pairs

Dr. Scholl's$32.404.5★269 rev

Dr.Scholls Pain Relief Extra Support Women US Size: 6-11

Dr. Scholl's$18.274.4★103,121 rev

Newest

by launch date

Dr. Scholls Plantar Fasciitis Pain Relief Orthotic Insoles Immediately Relieves Pain: Heel Spurs Arch Support Distributes Foot Pressure Trim to Fit Shoe Inserts: Womens Size 6-10 2 Pairs

Dr. Scholl's$32.40269 rev

1y ago

Dr. Scholls Plantar Fasciitis Pain Relief Orthotic Insoles Immediately Relieves Pain: Heel Spurs Arch Support Distributes Foot Pressure Trim to Fit Shoe Inserts: Mens Size 8-13 2 Pairs

Dr. Scholl's$27.77269 rev

1y ago

Dr. Scholls Heel & Arch Pain Relief Orthotics for Men

Dr. Scholl's$15.942,637 rev

3y ago

Dr. Scholls Heel & Arch Pain Relief Orthotics for Women

Dr. Scholl's$16.522,637 rev

3y ago

Spenco 7202504 Total Support Insoles Max Unisex Firm Arch and Heel Replacement Type Size 3 (25.5-27.0 cm)

Spenco$28.3455 rev

4y ago

What buyers say about dr scholl

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall100%

“Comfort”

Top return reasons

Thickness33%

Soft Feel33%

Size-Overall17%

Quality-Overall17%

Common questions

Is dr scholl profitable to sell on Amazon Singapore?: The niche generates $6K/yr across 13 tracked products. 90-day search growth is +55.9%. Flapen's verdict: Skip it (42/100).
How competitive is the dr scholl niche?: 2 brands and 12 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 100% of demand.
What does it cost to enter the dr scholl niche?: Listings span $4.08–$32.40; the average listing price is $17.58 (sweet spot $15–$100). The average incumbent carries 18,879 reviews — the moat a new listing must climb.