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27

dettol spray

Skip it

A small market ($659/yr) — this niche doesn't clear our bar today.

Market size 0Growth 22Conversion 28Competition 15Returns 100Price range 0Avg price 20Brand share 0Review moat 96Quality gap 24

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Incredible76.43

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-5.5%

90-day search growth — must beat 0% to launch

Avg price

Bad$7.15

avg listing price — sweet spot $15–$100

Competition

Bad82%

top-5 click share — a locked-up shelf

Market size

Bad$659

$659/yr · 4K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$4.99–$8.42

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Singapore niche tracking, dettol spray is a $659/yr Amazon Singapore market (4K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 27/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

dettol spray market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
$9K–$11K
units × avg price
Conversion rate
2.3%
Avg BSR
#22
Page quality
0%
Prime
100%
Sponsored
86%
Out of stock
22.0%
Avg brand age
86 months
Avg seller age
0 days

Competition & brand share

The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 falling

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

0%

  • Dettol100%

Demand

Weekly Amazon search volume, last 46 weeks — -5.5% search growth over the last 90 days.
12575Spike '25Spike '26Aug '25Sep '25Nov '25Jan '26Feb '26Apr '26May '26

Top dettol spray products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$6620%$13230%$19840%$2641101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 7 tracked products in this niche — three views at once, no toggling.

Common questions

Is dettol spray profitable to sell on Amazon Singapore?
The niche generates $659/yr across 7 tracked products. 90-day search growth is -5.5%. Flapen's verdict: Skip it (27/100).
How competitive is the dettol spray niche?
1 brands and 4 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 100% of demand.
What does it cost to enter the dettol spray niche?
Listings span $4.99–$8.42; the average listing price is $7.15 (sweet spot $15–$100). The average incumbent carries 76 reviews — the moat a new listing must climb.