Coq10
FailShoppers spend an estimated $19K a year here, so Coq10 is a Fail.
- Flapen Score
- 49 / 100Top 5% of 198 Health, Household and Personal Care niches · +12 vs the category median of 3749
- Market size
- $19K/yr9K searches / yr
- 90-day growth
- -0.3%search demand this quarter
- Competition
- 48%top-5 click share · 16 brands · 20 sellers
Flapen Score
Coq10 against its category
The dotted line is the Health, Household and Personal Care average. Past it, Coq10 is stronger. Inside it, weaker.
Market
The Coq10 market on Amazon at a glance
Shoppers on Amazon Singapore searched for Coq10 9K times last year and spent an estimated $19K. The top 5 brands take 66% of clicks. Demand peaks in Oct–Nov. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 5.5% of those searches ended in a purchase.
Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.
- Searches, last 12 months
- 9K
- Growth, 90 days vs prior 90
- -0.3%
- Conversion, latest week
- 5.5%
- Market size, estimated
- $19Ka year
- Peak month
- November2.4× the quietest month
- Top search term
- coq105K searches a year
02 · Price
A sale here is worth $38.19.
Listings sell for $38.19 on average, from $15.55 to $92.58. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $38.19 that is $0 to $4K a year per listing.
- Average price
- $38.19inside the $15 to $100 sweet spot
- Price range
- $15.55–$92.58
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
26% of listings pay for placement with sponsored ads. 65% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #37 within Health, Household and Personal Care. It carries 11,048 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 26%
- Prime listings
- 65%
- Out of stock, average day
- 6.9%
- Average rank
- #37in Health, Household and Personal Care
- Average rating
- 4.65 starsAmazon Singapore average 4.47 stars
- Average reviews
- 11,048per listing
- Listings tracked
- 23
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 108 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 108 months
Products
Top Coq10 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Qunol Ultra CoQ10 100mg 3x Better Absorption Patented Water and Fat Soluble Natural Supplement Form of Coenzyme Q10 Antioxidant for Heart Health 120 Count Softgels
- Price
- $35.54
- Rating
- 4.7/5
- Reviews
- 56,323
- Age
- 12y ago

Doctors Best High Absorption CoQ10 with BioPerine Gluten Free Naturally Fermented Vegan Heart Health & Energy Production 100 mg 360 Veggie Caps
- Price
- $50.45
- Rating
- 4.6/5
- Reviews
- 39,084
- Age
- 10y ago

NOW Supplements CoQ10 (Coenzyme Q10) 100 mg Pharmaceutical Grade Cardiovascular Health* 150 Softgels
- Price
- $33.58
- Rating
- 4.8/5
- Reviews
- 2,419
- Age
- 13y ago

Nature Made CoQ10 200 mg Dietary Supplement for Heart Health and Cellular Energy Production 105 Softgels 105 Day Supply
- Price
- $43.63
- Rating
- 4.7/5
- Reviews
- 18,370
- Age
- 8y ago

Qunol Mega Ubiquinol Coq10 100mg Superior Absorption Patented Water and Fat Soluble Natural Supplement Form of Coenzyme Q10 Antioxidant for Heart Health 100 Count Softgels
- Price
- $30.84
- Rating
- 4.6/5
- Reviews
- 12,075
- Age
- 9y ago
Trending
estimated 90-day click momentum
Nature Made CoQ10 200 mg Dietary Supplement for Heart Health and Cellular Energy Production 105 Softgels 105 Day Supply
- Price
- $43.63
- Rating
- 4.7/5
- Reviews
- 18,370
- Age
- 8y ago

Cholesterol Cleanse Formula with Phytosterols COQ10 and Black Pepper - Supports Circulation for Cardiovascular Health
- Price
- $22.01
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2y ago

BioFinest CoQ10 100mg Supplement Softgel 120 Count Rapid Absorption Immune Heart Energy Support Antioxidant
- Price
- $32.89
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

Now Foods CoQ10 200mg Veg Capsules 60ct
- Price
- $27.53
- Rating
- 4.6/5
- Reviews
- 2,972
- Age
- 13y ago

Puritans Pride Q-SORB Co Q-10 100 mg / 240 Soft gels
- Price
- $32.79
- Rating
- 4.7/5
- Reviews
- 18,915
- Age
- 12y ago
Newest
by launch date
BioFinest CoQ10 100mg Supplement Softgel 120 Count Rapid Absorption Immune Heart Energy Support Antioxidant
- Price
- $32.89
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

Cholesterol Cleanse Formula with Phytosterols COQ10 and Black Pepper - Supports Circulation for Cardiovascular Health
- Price
- $22.01
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2y ago

Qunol Ultra CoQ10 100mg 3X Better Absorption Patented Water and Fat Soluble Natural Supplement Form Coenzyme Q10 Antioxidant for Heart Health Packs Softgels 120 Count
- Price
- $37.00
- Rating
- 4.6/5
- Reviews
- 4,912
- Age
- 4y ago

HEALTHY CARE COENZYME Q10 150MG (100 capsule(s))
- Price
- $20.63
- Rating
- 4.6/5
- Reviews
- 213
- Age
- 6y ago

Swanson Coq10 - Maximum Strength 200 mg 90 Caps Halal Enhance Cellular Energy Production Physical Performance Support Cardio Antioxidant Blood Sugar & Pressure
- Price
- $38.24
- Rating
- 4.7/5
- Reviews
- 528
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
20
Est. top-5 brand share
66%
Top 20: 100%
Est. top-5 click share
48%
Top 20: 97%
Open market
29%
- Qunol25%
- Now Foods15%
- Doctor's Best12%
- Nature Made7%
- Puritan's Pride6%
- Healthy Care5%
Demand
Coq10 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 2.4×
Search terms
Top Coq10 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- coq105K/yr
- q102K/yr
- coq10 200mg903/yr
- coenzyme q10618/yr
- coq10 100mg492/yr
Reviews and returns
What reviews say buyers love and hate about Coq10
We read the reviews and the return reasons for every product selling here.
“Softgel sticks together, cant seperate them”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
2 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Coq10 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









