Is cod liver oil profitable to sell on Amazon Singapore?

The niche generates $3K/yr across 7 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -10.5%. Flapen's verdict: Skip it (35/100).

How competitive is the cod liver oil niche?

6 brands and 13 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 92% of demand.

What does it cost to enter the cod liver oil niche?

Listings span $8.13–$43.57; the average listing price is $23.78 (sweet spot $15–$100). The average incumbent carries 1,257 reviews — the moat a new listing must climb.

cod liver oil

Skip it

A small market ($3K/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$23.78

avg listing price — sweet spot $15–$100

Price range

Great$8.13–$43.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,257.14

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-10.5%

90-day search growth — must beat 0% to launch

Brand share

Bad92%

top-5 brand share — brand-locked demand

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad83%

top-5 click share — a locked-up shelf

Market size

Bad$3K

$3K/yr · 3K searches

According to Flapen's Amazon Singapore niche tracking, cod liver oil is a $3K/yr Amazon Singapore market (3K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 35/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

cod liver oil market data

Units sold / yr: 100–250; avg 0–100/product
Revenue / yr: $2K–$6K; units × avg price
Conversion rate: 3.8%
Avg BSR: #612
Page quality: 0%
Prime: 86%
Sponsored: 57%
Out of stock: 5.1%
Avg brand age: 104 months
Avg seller age: 0 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 rising

Sellers

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

Now Foods30%
Carlson23%
SEVEN SEAS14%
Scott's13%
BioFinest13%
Les Mouettes d'Arvor8%

Demand

Weekly Amazon search volume, last 46 weeks — -10.5% search growth over the last 90 days.

Open Trend

Top cod liver oil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 7 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

NOW Supplements Cod Liver Oil Extra Strength 1 000 mg with Vitamins A & D-3 EPA DHA 180 Softgels

Now Foods$22.694.7★1,931 rev

Seacod Cod-liver Oil Capsules Omega-3 Fatty Acid Vitamin A Vitamin D 100 Capsules

SEVEN SEAS$21.594.4★1,631 rev

Scotts Emulsion Cod Liver Oil Omega 3 fatty acid DHA Children Supplement Original 400ml

Scott's$8.815.0★10 rev

Carlson - Cod Liver Oil Gems 460 mg Omega-3s + Vitamins A & D3 Wild-Caught Norwegian Arctic Cod Liver Oil Sustainably Sourced Nordic Fish Oil Capsules Lemon 150+30 Softgels

Carlson$43.574.7★2,055 rev

BioFinest Cod Liver Oil 1000mg Softgel 120 Count Omega 3 EPA DHA Vitamin A D Brain Health Support

BioFinest$25.770.0★0 rev

Newest

by launch date

BioFinest Cod Liver Oil 1000mg Softgel 120 Count Omega 3 EPA DHA Vitamin A D Brain Health Support

BioFinest$25.770 rev

5mo ago

J. Gonidec Cod Liver 120g

Les Mouettes d'Arvor$8.130 rev

11mo ago

Scotts Emulsion Cod Liver Oil Omega 3 fatty acid DHA Children Supplement Original 400ml

Scott's$8.8110 rev

7y ago

Seacod Cod-liver Oil Capsules Omega-3 Fatty Acid Vitamin A Vitamin D 100 Capsules

SEVEN SEAS$21.591,631 rev

11y ago

NOW Supplements Cod Liver Oil Extra Strength 1 000 mg with Vitamins A & D-3 EPA DHA 180 Softgels

Now Foods$22.691,931 rev

12y ago

Common questions

Is cod liver oil profitable to sell on Amazon Singapore?: The niche generates $3K/yr across 7 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -10.5%. Flapen's verdict: Skip it (35/100).
How competitive is the cod liver oil niche?: 6 brands and 13 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 92% of demand.
What does it cost to enter the cod liver oil niche?: Listings span $8.13–$43.57; the average listing price is $23.78 (sweet spot $15–$100). The average incumbent carries 1,257 reviews — the moat a new listing must climb.