Cif
FailShoppers spend an estimated $0 a year here, so Cif is a Fail.
- Flapen Score
- 23 / 100Ranks 193 of 198 Health, Household and Personal Care niches · −14 vs the category median of 3723
- Market size
- $0/yr15K searches / yr
- 90-day growth
- -21.2%search demand this quarter
- Competition
- 95%top-5 click share · 4 brands · 7 sellers
Flapen Score
Cif against its category
The dotted line is the Health, Household and Personal Care average. Past it, Cif is stronger. Inside it, weaker.
Market
The Cif market on Amazon at a glance
Shoppers on Amazon Singapore searched for Cif 15K times last year and spent an estimated $0. All 4 brands take every click. Flapen scores it 23 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -21.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 15K
- Growth, 90 days vs prior 90
- -21.2%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Top search term
- cif11K searches a year
02 · Price
A sale here is worth $5.45.
Listings sell for $5.45 on average, from $1.39 to $19.51. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,500 to 2,000 of them. At $5.45 that is $8K to $11K a year per listing.
- Average price
- $5.45under the $15 to $100 sweet spot
- Price range
- $1.39–$19.51
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $8K–$11K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 36.5% of listings are out of stock. The average listing ranks #28 within Health, Household and Personal Care. It carries 56 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 57%
- Out of stock, average day
- 36.5%
- Average rank
- #28in Health, Household and Personal Care
- Average rating
- 4.57 starsAmazon Singapore average 4.47 stars
- Average reviews
- 56per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 102 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 102 months
Products
Top Cif products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Cif Surface Cleaner Cream 660g Lemon
- Price
- $2.11
- Rating
- 4.4/5
- Reviews
- 52
- Age
- 7y ago

Sofscrub Deep Action Cream Cleanser Lemon Fresh 500ml
- Price
- $1.39
- Rating
- 4.7/5
- Reviews
- 44
- Age
- 7y ago

Cif Original 100% tough dirt removal Cream Cleaner multipurpose cleaner 660g
- Price
- $1.97
- Rating
- 4.4/5
- Reviews
- 25
- Age
- 7y ago

Jiff Lemon Cream Cleanser 9.1 fl oz (270 ml) x 6 Packs with Bonus
- Price
- $19.51
- Rating
- 4.3/5
- Reviews
- 194
- Age
- 3y ago

CIF Cream Multi-Surface Lemon Cleaner With Natural Micro Crystals Pack Set 660g x 3s
- Price
- $7.09
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
Trending
estimated 90-day click momentum
Cif Surface Cleaner Cream 660g Lemon
- Price
- $2.11
- Rating
- 4.4/5
- Reviews
- 52
- Age
- 7y ago

Jiff Lemon Cream Cleanser 9.1 fl oz (270 ml) x 6 Packs with Bonus
- Price
- $19.51
- Rating
- 4.3/5
- Reviews
- 194
- Age
- 3y ago

Sofscrub Deep Action Cream Cleanser Anti-Bacterial 500ml
- Price
- $1.40
- Rating
- 4.7/5
- Reviews
- 44
- Age
- 7y ago

MAGICLEAN Stain and Mold Trigger 400ml
- Price
- $4.73
- Rating
- 4.9/5
- Reviews
- 36
- Age
- 7y ago

CIF Cream Multi-Surface Lemon Cleaner With Natural Micro Crystals Pack Set 660g x 3s
- Price
- $7.09
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
Newest
by launch date
CIF Cream Multi-Surface Lemon Cleaner With Natural Micro Crystals Pack Set 660g x 3s
- Price
- $7.09
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Jiff Lemon Cream Cleanser 9.1 fl oz (270 ml) x 6 Packs with Bonus
- Price
- $19.51
- Rating
- 4.3/5
- Reviews
- 194
- Age
- 3y ago

MAGICLEAN Stain and Mold Trigger 400ml
- Price
- $4.73
- Rating
- 4.9/5
- Reviews
- 36
- Age
- 7y ago

Cif Surface Cleaner Cream 660g Lemon
- Price
- $2.11
- Rating
- 4.4/5
- Reviews
- 52
- Age
- 7y ago

Sofscrub Deep Action Cream Cleanser Lemon Fresh 500ml
- Price
- $1.39
- Rating
- 4.7/5
- Reviews
- 44
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 95% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
7
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
95%
Top 20: 100%
Open market
0%
- Cif54%
- Sofscrub40%
- CIF4%
- MAGICLEAN2%
Demand
Cif search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Nov · busiest ÷ quietest = 10.1× · 9 of 12 months tracked
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cif questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









