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Alcohol Wipes

Fail

Shoppers spend an estimated $972 a year here, so Alcohol Wipes is a Fail.

Flapen Score
20
20 / 100
Ranks 198 of 198 Health, Household and Personal Care niches · −17 vs the category median of 37
Market size
$972/yr6K searches / yr
90-day growth
-14.1%search demand this quarter
Competition
95%top-5 click share · 5 brands · 4 sellers

Flapen Score

Alcohol Wipes against its category

The dotted line is the Health, Household and Personal Care average. Past it, Alcohol Wipes is stronger. Inside it, weaker.

20Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Alcohol Wipes market on Amazon at a glance

Shoppers on Amazon Singapore searched for Alcohol Wipes 6K times last year and spent an estimated $972. All 5 brands take every click. Flapen scores it 20 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 6K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $972 a year.

Searches, last 12 months
6K
Growth, 90 days vs prior 90
-14.1%
Conversion, latest week
2.0%
Market size, estimated
$972a year
Top search term
alcohol wipes6K searches a year

02 · Price

A sale here is worth $7.54.

Listings sell for $7.54 on average, from $4.34 to $15.43. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $7.54 that is $0 to $754 a year per listing.

Average price
$7.54under the $15 to $100 sweet spot
Price range
$4.34–$15.43
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$754
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 39.5% of listings are out of stock. The average listing ranks #11 within Health, Household and Personal Care. It carries 4,479 reviews at 4.80 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
39.5%
Average rank
#11in Health, Household and Personal Care
Average rating
4.80 starsAmazon Singapore average 4.47 stars
Average reviews
4,479per listing
Listings tracked
6

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
87 months

Products

Top Alcohol Wipes products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 95% of clicks. A locked shelf that new listings rarely crack.

$0$97$194$292$3891101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

4

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

95%

Top 20: 100%

Open market

0%

  • WATSONS30%
  • BD28%
  • HospiCare25%
  • MED PRIDE11%
  • Clorox5%

Demand

Alcohol Wipes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

175125Spike '25Black Friday '25Spike '26OctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 2.5× · 10 of 12 months tracked

FAQ

Common Alcohol Wipes questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data