Skip to content

Taco

Fail

The top 5 brands take 100% of clicks, so Taco is a Fail.

Flapen Score
37
37 / 100
Top 24% of 323 Grocery niches · +6 vs the category median of 31
Market size
$7K/yr7K searches / yr
90-day growth
-42.5%search demand this quarter
Competition
73%top-5 click share · 5 brands · 5 sellers

Flapen Score

Taco against its category

The dotted line is the Grocery average. Past it, Taco is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Taco market on Amazon at a glance

Shoppers on Amazon Singapore searched for Taco 7K times last year and spent an estimated $7K. All 5 brands take every click. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 13.6% of those searches ended in a purchase.

Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 13.6% of those searches ended in a purchase. Searches in the last 90 days moved -42.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7K a year.

Searches, last 12 months
7K
Growth, 90 days vs prior 90
-42.5%
Conversion, latest week
13.6%
Market size, estimated
$7Ka year
Top search term
taco5K searches a year

02 · Price

A sale here is worth $6.94.

Listings sell for $6.94 on average, from $2.92 to $15.49. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $6.94 that is $694 to $2K a year per listing.

Average price
$6.94under the $15 to $100 sweet spot
Price range
$2.92–$15.49
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$694–$2K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is low.

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.3% of listings are out of stock. The average listing ranks #0 within Grocery. It carries 164 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
100%
Out of stock, average day
17.3%
Average rank
#0in Grocery
Average rating
4.28 starsAmazon Singapore average 4.47 stars
Average reviews
164per listing
Listings tracked
14

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
84 months

Products

Top Taco products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

0%

  • Brand 185%
  • Brand 27%
  • Brand 33%
  • Brand 43%
  • Brand 52%
  • Open — no brand owns it (0%)

Demand

Taco search demand

Weekly searches over the year, seasonality beneath. Pick a range.

200150Spike '25Spike '26OctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 4.4× · 10 of 12 months tracked

Search terms

Top Taco search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • taco5K/yr
  • tacos1K/yr
  • taco shell934/yr
  • taco shells560/yr

Reviews and returns

What reviews say buyers love and hate about Taco

We read the reviews and the return reasons for every product selling here.

100%of positive reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Tastes great, not bready, and it remains flexible despite heating for a few minutes”
A buyer, on “Taste-Overall”100% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

1 topic

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

FAQ

Common Taco questions

Answered from the same tracked data.