Is bird nest profitable to sell on Amazon Singapore?

The niche generates $3K/yr across 9 tracked products. 90-day search growth is +8.0%. Flapen's verdict: Skip it (44/100).

How competitive is the bird nest niche?

3 brands and 5 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 100% of demand.

What does it cost to enter the bird nest niche?

Listings span $16.20–$62.64; the average listing price is $33.08 (sweet spot $15–$100). The average incumbent carries 3 reviews — the moat a new listing must climb.

bird nest

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Review moat

Incredible3.44

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$33.08

avg listing price — sweet spot $15–$100

Price range

Incredible$16.20–$62.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Growth

Okay+8.0%

90-day search growth — must beat 0% to launch

Competition

Bad83%

top-5 click share — a locked-up shelf

Market size

Bad$3K

$3K/yr · 3K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Low Review Barrier

According to Flapen's Amazon Singapore niche tracking, bird nest is a $3K/yr Amazon Singapore market (3K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

bird nest market data

Units sold / yr: 100–250; avg 0–100/product
Revenue / yr: $3K–$8K; units × avg price
Conversion rate: 3.0%
Avg BSR: #781
Page quality: 0%
Prime: 89%
Sponsored: 44%
Out of stock: 21.9%
Avg brand age: 71 months
Avg seller age: 0 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

New Moon72%
Kinohimitsu17%
BRAND'S12%
Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 44 weeks — +8.0% search growth over the last 90 days.

Open Trend

Top bird nest products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 9 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

New Moon Birds Nest with White Fungus Rock Sugar (pack of 24) 150g (Pack of 24)

New Moon$37.875.0★3 rev

New Moon Birds Nest with White Fungus Rock Sugar 150g (Pack of 6)

New Moon$18.734.2★15 rev

Kinohimitsu BirdS Nest With Ginseng 75G X 6 Btls 1.58 kg (Pack of 6)

Kinohimitsu$38.050.0★0 rev

Kinohimitsu BirdS Nest With Collagen 75Ml X 6 Btls 1.4 kg (Pack of 6)

Kinohimitsu$23.383.9★3 rev

BRANDS Birds Nest Sugar Free 408ml (Pack of 6)

BRAND'S$34.464.6★4 rev

Newest

by launch date

BRANDS Birds Nest Less Sweet Gift Pack Made With 100% Genuine Birds Nest (42ml) 8s

BRAND'S$47.361 rev

3y ago

New Moon Birds Nest Collagen with Manuka Honey 150g (Pack of 24)

New Moon$62.640 rev

3y ago

New Moon New Moon Bird Nest Collagen with Manuka Honey 150g (Pack of 6)

New Moon$19.052 rev

4y ago

New Moon New Moon Bird Nest White Fungus with American Ginseng 150G pack of 6

New Moon$16.203 rev

4y ago

BRANDS Birds Nest Sugar Free 408ml (Pack of 6)

BRAND'S$34.464 rev

5y ago

What buyers say about bird nest

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money100%

“Value for money”

Common questions

Is bird nest profitable to sell on Amazon Singapore?: The niche generates $3K/yr across 9 tracked products. 90-day search growth is +8.0%. Flapen's verdict: Skip it (44/100).
How competitive is the bird nest niche?: 3 brands and 5 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 100% of demand.
What does it cost to enter the bird nest niche?: Listings span $16.20–$62.64; the average listing price is $33.08 (sweet spot $15–$100). The average incumbent carries 3 reviews — the moat a new listing must climb.