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Stevia

Fail

The top 5 brands take 100% of clicks, so Stevia is a Fail.

Flapen Score
33
33 / 100
Top 41% of 323 Grocery niches · +2 vs the category median of 31
Market size
$4K/yr4K searches / yr
90-day growth
-27.9%search demand this quarter
Competition
70%top-5 click share · 6 brands · 6 sellers

Flapen Score

Stevia against its category

The dotted line is the Grocery average. Past it, Stevia is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stevia market on Amazon at a glance

Shoppers on Amazon Singapore searched for Stevia 4K times last year and spent an estimated $4K. The top 5 brands take 100% of clicks. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 4K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -27.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.

Searches, last 12 months
4K
Growth, 90 days vs prior 90
-27.9%
Conversion, latest week
6.9%
Market size, estimated
$4Ka year
Top search term
stevia4K searches a year

02 · Price

A sale here is worth $15.14.

Listings sell for $15.14 on average, from $5.53 to $24.76. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $15.14 that is $0 to $2K a year per listing.

Average price
$15.14inside the $15 to $100 sweet spot
Price range
$5.53–$24.76
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.1% of listings are out of stock. The average listing ranks #33 within Grocery. It carries 4,104 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
21.1%
Average rank
#33in Grocery
Average rating
4.64 starsAmazon Singapore average 4.47 stars
Average reviews
4,104per listing
Listings tracked
9

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 127 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
127 months

Products

Top Stevia products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.

Brands

6 flat

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

0%

  • Brand 130%
  • Brand 229%
  • Brand 316%
  • Brand 414%
  • Brand 56%
  • Brand 66%

Demand

Stevia search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150100Spike '25Black Friday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct · busiest ÷ quietest = 3.0× · 11 of 12 months tracked

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

FAQ

Common Stevia questions

Answered from the same tracked data.