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Spinach

Fail

Demand is soft, at -56.4% this quarter, so Spinach is a Fail.

Flapen Score
33
33 / 100
Top 41% of 323 Grocery niches · +2 vs the category median of 31
Market size
$8K/yr27K searches / yr
90-day growth
-56.4%search demand this quarter
Competition
82%top-5 click share · 8 brands · 3 sellers

Flapen Score

Spinach against its category

The dotted line is the Grocery average. Past it, Spinach is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spinach market on Amazon at a glance

Shoppers on Amazon Singapore searched for Spinach 27K times last year and spent an estimated $8K. The top 5 brands take 86% of clicks. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 8.0% of those searches ended in a purchase.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -56.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.

Searches, last 12 months
27K
Growth, 90 days vs prior 90
-56.4%
Conversion, latest week
8.0%
Market size, estimated
$8Ka year
Top search term
spinach27K searches a year

02 · Price

A sale here is worth $3.75.

Listings sell for $3.75 on average, from $1.00 to $6.96. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,500 to 2,000 of them. At $3.75 that is $6K to $8K a year per listing.

Average price
$3.75under the $15 to $100 sweet spot
Price range
$1.00–$6.96
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
13K–15K
Units per listing a year
1,500–2,000
Revenue per listing a year
$6K–$8K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is low.

33% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #0 within Grocery. It carries 23 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
33%
Prime listings
100%
Out of stock, average day
1.7%
Average rank
#0in Grocery
Average rating
4.54 starsAmazon Singapore average 4.47 stars
Average reviews
23per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Spinach products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

8 rising

Sellers

3

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

8%

  • Brand 130%
  • Brand 224%
  • Brand 311%
  • Brand 411%
  • Brand 510%
  • Brand 65%
  • Open — no brand owns it (2 brands, 8%)

Demand

Spinach search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Feb · busiest ÷ quietest = 7.8× · 11 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Spinach

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Taste-Overall”
33%of negative reviews mention “Smell”
<0.1%of orders come back, a rate Amazon rounds to zero
“today it was wet and wilted and was smelling rotten”
A buyer, on “Smell”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

4 topics

NegativePositive

Keep looking

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FAQ

Common Spinach questions

Answered from the same tracked data.