Soy Milk
FailShoppers spend an estimated $0 a year here, so Soy Milk is a Fail.
- Flapen Score
- 30 / 100Ranks 174 of 323 Grocery niches · −1 vs the category median of 3130
- Market size
- $0/yr22K searches / yr
- 90-day growth
- -23.4%search demand this quarter
- Competition
- 64%top-5 click share · 9 brands · 3 sellers
Flapen Score
Soy Milk against its category
The dotted line is the Grocery average. Past it, Soy Milk is stronger. Inside it, weaker.
Market
The Soy Milk market on Amazon at a glance
Shoppers on Amazon Singapore searched for Soy Milk 22K times last year and spent an estimated $0. The top 5 brands take 93% of clicks. Flapen scores it 30 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 22K
- Growth, 90 days vs prior 90
- -23.4%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Top search term
- soy milk11K searches a year
02 · Price
A sale here is worth $4.41.
Listings sell for $4.41 on average, from $1.63 to $27.62. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $4.41 that is $1K to $2K a year per listing.
- Average price
- $4.41under the $15 to $100 sweet spot
- Price range
- $1.63–$27.62
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $1K–$2K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
20% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 41.1% of listings are out of stock. The average listing ranks #0 within Grocery. It carries 7 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 20%
- Prime listings
- 95%
- Out of stock, average day
- 41.1%
- Average rank
- #0in Grocery
- Average rating
- 4.55 starsAmazon Singapore average 4.47 stars
- Average reviews
- 7per listing
- Listings tracked
- 20
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Soy Milk products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Marigold Powerbeans Fresh Soya Milk Hi-Calcium Unsweetened 946ml - Chilled
- Price
- $1.78
- Rating
- 4.3/5
- Reviews
- 13
- Age
- 7y ago

Nutrisoy Fresh Soya Milk Omega No Sugar Added 1L - Chilled
- Price
- $2.73
- Rating
- 4.6/5
- Reviews
- 17
- Age
- 7y ago

Australias Own Unsweetened Soy Milk 1L
- Price
- $3.48
- Rating
- 5.0/5
- Reviews
- 14
- Age
- 7y ago

Nutrisoy Fresh Soya Milk (Reduced Sugar) 1L - Chilled
- Price
- $2.50
- Rating
- 4.6/5
- Reviews
- 17
- Age
- 7y ago

Nutrisoy High Calcium Fresh Soya Milk No Sugar Added 1L - Chilled
- Price
- $2.50
- Rating
- 4.5/5
- Reviews
- 6
- Age
- 6y ago
Trending
estimated 90-day click momentum
V-Soy V-Soy Multi Grain Soya Bean Milk 1000 Ml 1
- Price
- $2.78
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3y ago

Nutrisoy UHT Plain Soya Milk 250ml (Pack of 6)
- Price
- $3.25
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

Marigold Powerbeans Fresh Soya Milk Hi-Calcium Reduced Sugar 946ml - Chilled
- Price
- $1.70
- Rating
- 4.1/5
- Reviews
- 5
- Age
- 7y ago

Marigold Powerbeans Fresh Soya Milk Hi-Calcium Unsweetened 946ml - Chilled
- Price
- $1.78
- Rating
- 4.3/5
- Reviews
- 13
- Age
- 7y ago

V-Soy V-Soy Multi Grain Soya Milk 200ml X 4
- Price
- $2.45
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3y ago
Newest
by launch date
Nutrisoy UHT Plain Soya Milk 250ml (Pack of 6)
- Price
- $3.25
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

Nutrisoy Fresh Soya Milk Hojicha Latte 946ml
- Price
- $2.57
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 1y ago

V-Soy V-Soy Multi Grain Soya Bean Milk 1000 Ml 1
- Price
- $2.78
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3y ago

V-Soy V-Soy Multi Grain Soya Milk 200ml X 4
- Price
- $2.45
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3y ago

Bonsoy Soy Milk 1L (1 carton)
- Price
- $8.35
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
3
Est. top-5 brand share
93%
Top 20: 100%
Est. top-5 click share
64%
Top 20: 100%
Open market
5%
- Nutrisoy47%
- Marigold Powerbeans29%
- Australia's Own12%
- V-Soy3%
- MILKLAB2%
- PLENISH2%
- Open — no brand owns it (3 brands, 5%)
Demand
Soy Milk search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 7.2× · 11 of 12 months tracked
Search terms
Top Soy Milk search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- soy milk11K/yr
- soya milk9K/yr
- nutrisoy2K/yr
Reviews and returns
What reviews say buyers love and hate about Soy Milk
We read the reviews and the return reasons for every product selling here.
“I find it on easy on my stomach”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
2 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Soy Milk questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









