Salmon
FailThe top 5 brands take 99% of clicks, so Salmon is a Fail.
- Flapen Score
- 44 / 100Top 8% of 323 Grocery niches · +13 vs the category median of 3144
- Market size
- $45K/yr54K searches / yr
- 90-day growth
- -27.4%search demand this quarter
- Competition
- 68%top-5 click share · 6 brands · 3 sellers
Flapen Score
Salmon against its category
The dotted line is the Grocery average. Past it, Salmon is stronger. Inside it, weaker.
Market
The Salmon market on Amazon at a glance
Shoppers on Amazon Singapore searched for Salmon 54K times last year and spent an estimated $45K. The top 5 brands take 99% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 4.0% of those searches ended in a purchase.
Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -27.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.
- Searches, last 12 months
- 54K
- Growth, 90 days vs prior 90
- -27.4%
- Conversion, latest week
- 4.0%
- Market size, estimated
- $45Ka year
- Top search term
- salmon49K searches a year
02 · Price
A sale here is worth $21.36.
Listings sell for $21.36 on average, from $5.69 to $109.76. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $21.36 that is $21K to $27K a year per listing.
- Average price
- $21.36inside the $15 to $100 sweet spot
- Price range
- $5.69–$109.76
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $21K–$27K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
61% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #0 within Grocery. It carries 14 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 61%
- Prime listings
- 100%
- Out of stock, average day
- 11.5%
- Average rank
- #0in Grocery
- Average rating
- 4.24 starsAmazon Singapore average 4.47 stars
- Average reviews
- 14per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Salmon products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 rising
Sellers
3
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
0%
- Brand 146%
- Brand 234%
- Brand 311%
- Brand 46%
- Brand 53%
- Brand 61%
- Open — no brand owns it (0%)
Demand
Salmon search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 2.5× · 11 of 12 months tracked
Search terms
Top Salmon search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- salmon49K/yr
- frozen salmon2K/yr
- salmon fillet970/yr
- salmon frozen931/yr
Reviews and returns
What reviews say buyers love and hate about Salmon
We read the reviews and the return reasons for every product selling here.
“Unusual smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
5 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Salmon questions
Answered from the same tracked data.









