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Prunes

Fail

Shoppers spend an estimated $2K a year here, so Prunes is a Fail.

Flapen Score
29
29 / 100
Ranks 189 of 323 Grocery niches · −2 vs the category median of 31
Market size
$2K/yr4K searches / yr
90-day growth
-42.2%search demand this quarter
Competition
93%top-5 click share · 6 brands · 4 sellers

Flapen Score

Prunes against its category

The dotted line is the Grocery average. Past it, Prunes is stronger. Inside it, weaker.

29Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Prunes market on Amazon at a glance

Shoppers on Amazon Singapore searched for Prunes 4K times last year and spent an estimated $2K. The top 5 brands take 93% of clicks. Flapen scores it 29 out of 100, a Fail.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 4K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -42.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2K a year.

Searches, last 12 months
4K
Growth, 90 days vs prior 90
-42.2%
Conversion, latest week
5.3%
Market size, estimated
$2Ka year
Top search term
prunes3K searches a year

02 · Price

A sale here is worth $6.70.

Listings sell for $6.70 on average, from $1.90 to $14.43. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $6.70 that is $670 to $2K a year per listing.

Average price
$6.70under the $15 to $100 sweet spot
Price range
$1.90–$14.43
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
1K–2K
Units per listing a year
100–250
Revenue per listing a year
$670–$2K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is low.

33% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 23.1% of listings are out of stock. The average listing ranks #25 within Grocery. It carries 7 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
33%
Prime listings
100%
Out of stock, average day
23.1%
Average rank
#25in Grocery
Average rating
4.52 starsAmazon Singapore average 4.47 stars
Average reviews
7per listing
Listings tracked
6

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
76 months

Products

Top Prunes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

4

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Brand 146%
  • Brand 218%
  • Brand 311%
  • Brand 410%
  • Brand 59%
  • Brand 67%

Demand

Prunes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12575Spike '25Holiday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Feb · busiest ÷ quietest = 2.1× · 10 of 12 months tracked

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

FAQ

Common Prunes questions

Answered from the same tracked data.