Pizza Base
FailShoppers spend an estimated $0 a year here, so Pizza Base is a Fail.
- Flapen Score
- 28 / 100Ranks 210 of 323 Grocery niches · −3 vs the category median of 3128
- Market size
- $0/yr5K searches / yr
- 90-day growth
- -49.7%search demand this quarter
- Competition
- 86%top-5 click share · 5 brands · 4 sellers
Flapen Score
Pizza Base against its category
The dotted line is the Grocery average. Past it, Pizza Base is stronger. Inside it, weaker.
Market
The Pizza Base market on Amazon at a glance
Shoppers on Amazon Singapore searched for Pizza Base 5K times last year and spent an estimated $0. All 5 brands take every click. Flapen scores it 28 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 5K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -49.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 5K
- Growth, 90 days vs prior 90
- -49.7%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Top search term
- pizza base3K searches a year
02 · Price
A sale here is worth $9.54.
Listings sell for $9.54 on average, from $3.49 to $29.64. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $9.54 that is $0 to $954 a year per listing.
- Average price
- $9.54under the $15 to $100 sweet spot
- Price range
- $3.49–$29.64
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$954
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
13% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.5% of listings are out of stock. The average listing ranks #0 within Grocery. It carries 4 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 13%
- Prime listings
- 100%
- Out of stock, average day
- 16.5%
- Average rank
- #0in Grocery
- Average rating
- 4.33 starsAmazon Singapore average 4.47 stars
- Average reviews
- 4per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Pizza Base products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Mission Pizza Wholemeal Crust 2 Piece 300 g
- Price
- $4.52
- Rating
- 4.3/5
- Reviews
- 6
- Age
- 7y ago

Mission Plain Pizza Crust 300 grams
- Price
- $4.43
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 7y ago

Quelli Della Gold Sourdough Pizza Base 30cm (2 Pieces) Frozen
- Price
- $7.56
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Quelli Della Sourdough Pizza Base 25cm (3 Pieces) Frozen
- Price
- $8.35
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

This is Us Hand Stretched Pizza Base with Sauce 265g (Frozen)
- Price
- $11.02
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
Trending
estimated 90-day click momentum
Pizzami Pizzami Pizza Dough Lactose Free Gluten Free 1kg - Frozen 1 kg
- Price
- $29.64
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5y ago

This is Us Hand Stretched Pizza Base with Sauce 265g (Frozen)
- Price
- $11.02
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Pizzami Pizzami Cauliflower Pizza Base 25Cm Lactose Free Gluten Free 190g - Frozen 190 g
- Price
- $7.34
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 5y ago

Emborg Pizza Topping Shredded Cheese
- Price
- $3.49
- Rating
- 4.6/5
- Reviews
- 18
- Age
- 9y ago

Quelli Della Gold Sourdough Pizza Base 30cm (2 Pieces) Frozen
- Price
- $7.56
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
Newest
by launch date
Quelli Della Gold Sourdough Pizza Base 30cm (2 Pieces) Frozen
- Price
- $7.56
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Quelli Della Sourdough Pizza Base 25cm (3 Pieces) Frozen
- Price
- $8.35
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

This is Us Hand Stretched Pizza Base with Sauce 265g (Frozen)
- Price
- $11.02
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Pizzami Pizzami Cauliflower Pizza Base 25Cm Lactose Free Gluten Free 190g - Frozen 190 g
- Price
- $7.34
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 5y ago

Pizzami Pizzami Pizza Dough Lactose Free Gluten Free 1kg - Frozen 1 kg
- Price
- $29.64
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 86% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
4
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
86%
Top 20: 100%
Open market
0%
- Mission Foods47%
- Quelli Della34%
- Pizzami9%
- This is Us6%
- Emborg5%
- Open — no brand owns it (0%)
Demand
Pizza Base search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 11.2× · 11 of 12 months tracked
Search terms
Top Pizza Base search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pizza base3K/yr
- pizza dough992/yr
- pizza crust516/yr
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pizza Base questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









