Skip to content

Penne

Fail

Shoppers spend an estimated $0 a year here, so Penne is a Fail.

Flapen Score
22
22 / 100
Ranks 288 of 323 Grocery niches · −9 vs the category median of 31
Market size
$0/yr4K searches / yr
90-day growth
-45.0%search demand this quarter
Competition
88%top-5 click share · 8 brands · 2 sellers

Flapen Score

Penne against its category

The dotted line is the Grocery average. Past it, Penne is stronger. Inside it, weaker.

22Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Penne market on Amazon at a glance

Shoppers on Amazon Singapore searched for Penne 4K times last year and spent an estimated $0. The top 5 brands take 88% of clicks. Flapen scores it 22 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 4K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -45.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
4K
Growth, 90 days vs prior 90
-45.0%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
penne3K searches a year

02 · Price

A sale here is worth $3.33.

Listings sell for $3.33 on average, from $1.75 to $6.80. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At $3.33 that is $833 to $2K a year per listing.

Average price
$3.33under the $15 to $100 sweet spot
Price range
$1.75–$6.80
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
2K–3K
Units per listing a year
250–500
Revenue per listing a year
$833–$2K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 28.2% of listings are out of stock. The average listing ranks #0 within Grocery. It carries 172 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
28.2%
Average rank
#0in Grocery
Average rating
4.64 starsAmazon Singapore average 4.47 stars
Average reviews
172per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 89 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
89 months

Products

Top Penne products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 88% of clicks. A locked shelf that new listings rarely crack.

$0$0$0$0$01101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

2

Est. top-5 brand share

88%

Top 20: 100%

Est. top-5 click share

88%

Top 20: 100%

Open market

8%

  • San Remo28%
  • Barilla22%
  • Liguori15%
  • La Molisana13%
  • Naturel10%
  • Alce Nero4%
  • Open — no brand owns it (2 brands, 8%)

Demand

Penne search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10060Black Friday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Feb · busiest ÷ quietest = 2.9× · 10 of 12 months tracked

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

FAQ

Common Penne questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data