Pasta Sauce
FailShoppers spend an estimated $5K a year here, so Pasta Sauce is a Fail.
- Flapen Score
- 40 / 100Top 15% of 323 Grocery niches · +9 vs the category median of 3140
- Market size
- $5K/yr26K searches / yr
- 90-day growth
- -26.0%search demand this quarter
- Competition
- 42%top-5 click share · 13 brands · 7 sellers
Flapen Score
Pasta Sauce against its category
The dotted line is the Grocery average. Past it, Pasta Sauce is stronger. Inside it, weaker.
Market
The Pasta Sauce market on Amazon at a glance
Shoppers on Amazon Singapore searched for Pasta Sauce 26K times last year and spent an estimated $5K. The top 5 brands take 82% of clicks. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 3.6% of those searches ended in a purchase.
Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -26.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5K a year.
- Searches, last 12 months
- 26K
- Growth, 90 days vs prior 90
- -26.0%
- Conversion, latest week
- 3.6%
- Market size, estimated
- $5Ka year
- Top search term
- pasta sauce23K searches a year
02 · Price
A sale here is worth $5.30.
Listings sell for $5.30 on average, from $2.02 to $20.32. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $5.30 that is $1K to $3K a year per listing.
- Average price
- $5.30under the $15 to $100 sweet spot
- Price range
- $2.02–$20.32
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
25% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 26.4% of listings are out of stock. The average listing ranks #1 within Grocery. It carries 543 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 25%
- Prime listings
- 97%
- Out of stock, average day
- 26.4%
- Average rank
- #1in Grocery
- Average rating
- 4.56 starsAmazon Singapore average 4.47 stars
- Average reviews
- 543per listing
- Listings tracked
- 32
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 84 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 84 months
Products
Top Pasta Sauce products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Prego Pasta Sauce Traditional 350g
- Price
- $2.93
- Rating
- 4.6/5
- Reviews
- 9
- Age
- 7y ago

Prego Pasta Sauce Traditional 680g
- Price
- $5.43
- Rating
- 4.7/5
- Reviews
- 7,928
- Age
- 10y ago

Leggos Bolognese Pasta Sauce 500g
- Price
- $4.24
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 9y ago

Barilla Basilico Pasta Sauce 400g
- Price
- $4.52
- Rating
- 4.7/5
- Reviews
- 1,319
- Age
- 13y ago

Filippo Berio Basilico Pasta Sauce | Authentic Italian Pasta Sauce | Made with 100% Italian Tomatoes and Extra Virgin Olive Oil - 340g
- Price
- $5.25
- Rating
- 4.4/5
- Reviews
- 29
- Age
- 3y ago
Trending
estimated 90-day click momentum
Prego Traditional Pasta Sauce Canned 300g
- Price
- $2.02
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3y ago

Filippo Berio Grilled Vegetable Pasta Sauce | Authentic Italian Pasta Sauce | Made with 100% Italian Tomatoes and Extra Virgin Olive Oil - 340g
- Price
- $5.39
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 3y ago

Filippo Berio Sun Dried Tomato Pesto 190g
- Price
- $5.72
- Rating
- 4.5/5
- Reviews
- 206
- Age
- 7y ago

Rummo Sauce - Al Basilico 340g (1 jar)
- Price
- $6.27
- Rating
- 4.7/5
- Reviews
- 169
- Age
- 4y ago

Prego Pasta Sauce Mushroom 680g (packaging may vary)
- Price
- $5.43
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 10y ago
Newest
by launch date
Prego Traditional Pasta Sauce Canned 300g
- Price
- $2.02
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3y ago

Prego Cheese and Herbs Pasta Sauce Canned 290g
- Price
- $2.12
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3y ago

Filippo Berio Basilico Pasta Sauce | Authentic Italian Pasta Sauce | Made with 100% Italian Tomatoes and Extra Virgin Olive Oil - 340g
- Price
- $5.25
- Rating
- 4.4/5
- Reviews
- 29
- Age
- 3y ago

Filippo Berio Arrabbiata Pasta Sauce | Authentic Italian Pasta Sauce | Made with 100% Italian Tomatoes and Extra Virgin Olive Oil - 340g
- Price
- $4.79
- Rating
- 4.2/5
- Reviews
- 71
- Age
- 3y ago

Filippo Berio Grilled Vegetable Pasta Sauce | Authentic Italian Pasta Sauce | Made with 100% Italian Tomatoes and Extra Virgin Olive Oil - 340g
- Price
- $5.39
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 42% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
7
Est. top-5 brand share
82%
Top 20: 100%
Est. top-5 click share
42%
Top 20: 89%
Open market
14%
- Prego35%
- Filippo Berio19%
- Barilla14%
- Leggo's8%
- CLASSICO5%
- Naturel4%
- Open — no brand owns it (7 brands, 14%)
Demand
Pasta Sauce search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 4.3× · 11 of 12 months tracked
Search terms
Top Pasta Sauce search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pasta sauce23K/yr
- spaghetti sauce2K/yr
- marinara sauce417/yr
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pasta Sauce questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









