- Flapen Score
- 33 / 100Top 41% of 323 Grocery niches · +2 vs the category median of 3133
- Market size
- $12K/yr51K searches / yr
- 90-day growth
- -51.1%search demand this quarter
- Competition
- 90%top-5 click share · 6 brands · 2 sellers
Flapen Score
Onion against its category
The dotted line is the Grocery average. Past it, Onion is stronger. Inside it, weaker.
Market
The Onion market on Amazon at a glance
Shoppers on Amazon Singapore searched for Onion 51K times last year and spent an estimated $12K. The top 5 brands take 96% of clicks. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 7.7% of those searches ended in a purchase.
Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -51.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.
- Searches, last 12 months
- 51K
- Growth, 90 days vs prior 90
- -51.1%
- Conversion, latest week
- 7.7%
- Market size, estimated
- $12Ka year
- Top search term
- onion45K searches a year
02 · Price
A sale here is worth $3.04.
Listings sell for $3.04 on average, from $0.95 to $5.57. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 3,000 to 4,000 of them. At $3.04 that is $9K to $12K a year per listing.
- Average price
- $3.04under the $15 to $100 sweet spot
- Price range
- $0.95–$5.57
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $9K–$12K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
14% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #0 within Grocery. It carries 35 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 14%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #0in Grocery
- Average rating
- 4.30 starsAmazon Singapore average 4.47 stars
- Average reviews
- 35per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Onion products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Freds Brown Onions 1kg
- Price
- $2.66
- Rating
- 4.6/5
- Reviews
- 39
- Age
- 4y ago

Thygrace Yellow Onions 500g
- Price
- $1.22
- Rating
- 4.6/5
- Reviews
- 84
- Age
- 6y ago

Freds Red Onions 1.5kg
- Price
- $5.28
- Rating
- 4.6/5
- Reviews
- 50
- Age
- 4y ago

Fresh Produce Yellow Onion 500g
- Price
- $0.95
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 5y ago

Wisebuy Bombay Onions 3Kg
- Price
- $5.57
- Rating
- 4.0/5
- Reviews
- 3
- Age
- 3y ago
Trending
estimated 90-day click momentum
Wisebuy Bombay Onions 3Kg
- Price
- $5.57
- Rating
- 4.0/5
- Reviews
- 3
- Age
- 3y ago

Fresh Produce Yellow Onion 500g
- Price
- $0.95
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 5y ago

Heartland Peeled Red Onions 250g
- Price
- $1.82
- Rating
- 3.5/5
- Reviews
- 6
- Age
- 4y ago

Amae Red Onion Shallot 500g
- Price
- $3.76
- Rating
- 4.6/5
- Reviews
- 57
- Age
- 6y ago

Freds Brown Onions 1kg
- Price
- $2.66
- Rating
- 4.6/5
- Reviews
- 39
- Age
- 4y ago
Newest
by launch date
Wisebuy Bombay Onions 3Kg
- Price
- $5.57
- Rating
- 4.0/5
- Reviews
- 3
- Age
- 3y ago

Heartland Peeled Red Onions 250g
- Price
- $1.82
- Rating
- 3.5/5
- Reviews
- 6
- Age
- 4y ago

Freds Brown Onions 1kg
- Price
- $2.66
- Rating
- 4.6/5
- Reviews
- 39
- Age
- 4y ago

Freds Red Onions 1.5kg
- Price
- $5.28
- Rating
- 4.6/5
- Reviews
- 50
- Age
- 4y ago

Fresh Produce Yellow Onion 500g
- Price
- $0.95
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 90% of clicks. A locked shelf that new listings rarely crack.
Brands
6 rising
Sellers
2
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
90%
Top 20: 100%
Open market
0%
- Fred's47%
- Thygrace27%
- Fresh Produce (Brands May Vary)9%
- Wisebuy8%
- Amae6%
- HEARTLAND4%
Demand
Onion search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 7.7× · 11 of 12 months tracked
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Onion questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









