onion
Skip itSoft demand (-51.1% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible35avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
Bad90%top-5 click share — a locked-up shelf
Avg price
Bad$3.04avg listing price — sweet spot $15–$100
Market size
Bad$12K$12K/yr · 51K searches
Growth
Bad-51.1%90-day search growth — must beat 0% to launch
Price range
Bad$0.95–$5.57cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon Singapore niche tracking, onion is a $12K/yr Amazon Singapore market (51K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 33/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
onion market data
- Units sold / yr
- 25K–30K
- avg 3,000–4,000/product
- Revenue / yr
- $76K–$91K
- units × avg price
- Conversion rate
- 7.7%
- Avg BSR
- #0
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 14%
- Out of stock
- 0.0%
- Avg brand age
- 61 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 rising
Sellers
2
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
90%
Top 20: 100%
Open market
0%
- Fred's47%
- Thygrace27%
- Fresh Produce (Brands May Vary)9%
- Wisebuy8%
- Amae6%
- HEARTLAND4%
Demand
Weekly Amazon search volume, last 46 weeks — -51.1% search growth over the last 90 days.Top onion products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 7 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Newest
by launch date
Common questions
- Is onion profitable to sell on Amazon Singapore?
- The niche generates $12K/yr across 7 tracked products. 90-day search growth is -51.1%. Flapen's verdict: Skip it (33/100).
- How competitive is the onion niche?
- 6 brands and 2 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 96% of demand.
- What does it cost to enter the onion niche?
- Listings span $0.95–$5.57; the average listing price is $3.04 (sweet spot $15–$100). The average incumbent carries 35 reviews — the moat a new listing must climb.