Nescafe 3 in 1
FailThe top 5 brands take 100% of clicks, so Nescafe 3 in 1 is a Fail.
- Flapen Score
- 29 / 100Ranks 189 of 323 Grocery niches · −2 vs the category median of 3129
- Market size
- $4K/yr4K searches / yr
- 90-day growth
- -39.3%search demand this quarter
- Competition
- 87%top-5 click share · 3 brands · 3 sellers
Flapen Score
Nescafe 3 in 1 against its category
The dotted line is the Grocery average. Past it, Nescafe 3 in 1 is stronger. Inside it, weaker.
Market
The Nescafe 3 in 1 market on Amazon at a glance
Shoppers on Amazon Singapore searched for Nescafe 3 in 1 4K times last year and spent an estimated $4K. All 3 brands take every click. Flapen scores it 29 out of 100, a Fail.
01 · Demand
An estimated 12.5% of those searches ended in a purchase.
Shoppers searched for this 4K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 12.5% of those searches ended in a purchase. Searches in the last 90 days moved -39.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.
- Searches, last 12 months
- 4K
- Growth, 90 days vs prior 90
- -39.3%
- Conversion, latest week
- 12.5%
- Market size, estimated
- $4Ka year
- Top search term
- nescafe 3 in 12K searches a year
02 · Price
A sale here is worth $6.60.
Listings sell for $6.60 on average, from $4.60 to $12.88. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $6.60 that is $660 to $2K a year per listing.
- Average price
- $6.60under the $15 to $100 sweet spot
- Price range
- $4.60–$12.88
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $660–$2K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
38% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 29.1% of listings are out of stock. The average listing ranks #10 within Grocery. It carries 58 reviews at 4.74 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 38%
- Prime listings
- 88%
- Out of stock, average day
- 29.1%
- Average rank
- #10in Grocery
- Average rating
- 4.74 starsAmazon Singapore average 4.47 stars
- Average reviews
- 58per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 102 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 102 months
Products
Top Nescafe 3 in 1 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
3
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
0%
- Brand 186%
- Brand 29%
- Brand 35%
Demand
Nescafe 3 in 1 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.8× · 10 of 12 months tracked
Search terms
Top Nescafe 3 in 1 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- nescafe 3 in 12K/yr
- coffee 3 in 1856/yr
- 3 in 1 coffee1K/yr
- 3 in 1449/yr
Reviews and returns
What reviews say buyers love and hate about Nescafe 3 in 1
We read the reviews and the return reasons for every product selling here.
“Not sweet”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
1 topic
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nescafe 3 in 1 questions
Answered from the same tracked data.









