mushroom
Skip itPrices mostly outside the sweet spot ($0.89–$4.44) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible17.79avg incumbent reviews — the moat a new listing must climb
Conversion
Incredible15.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Brand share
Bad92%top-5 brand share — brand-locked demand
Avg price
Bad$2.90avg listing price — sweet spot $15–$100
Market size
Bad$19K$19K/yr · 42K searches
Growth
Bad-44.1%90-day search growth — must beat 0% to launch
Price range
Bad$0.89–$4.44cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon Singapore niche tracking, mushroom is a $19K/yr Amazon Singapore market (42K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 38/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
mushroom market data
- Units sold / yr
- 15K–20K
- avg 1,000–1,250/product
- Revenue / yr
- $44K–$58K
- units × avg price
- Conversion rate
- 15.1%
- Avg BSR
- #0
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 0%
- Out of stock
- 6.3%
- Avg brand age
- 63 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
7 falling
Sellers
2
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
3%
- Fresh Produce (Brands May Vary)30%
- Silver Creek25%
- Amae21%
- amae10%
- Generic6%
- Fungo Organic5%
- Open — no brand owns it (1 brand, 3%)
Demand
Weekly Amazon search volume, last 46 weeks — -44.1% search growth over the last 90 days.Top mushroom products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Silver Creek Swiss Brown Mushrooms 200g
Silver Creek$3.484.6★19 rev
Fresh Produce White Button Mushroom 200g
Fresh Produce (Brands May Vary)$3.094.4★33 rev
Amae White Shimeiji Mushroom 150g
Amae$0.894.8★15 rev
![[Bundle Pack] Amae Brown Shimeiji Mushroom Pack of 2 x 150g](https://m.media-amazon.com/images/I/41bFwCGT5FS.jpg)
[Bundle Pack] Amae Brown Shimeiji Mushroom Pack of 2 x 150g
Amae$2.264.5★19 rev
![[Bundle Pack] Amae Enoki Mushroom - Handpicked 3 x 100g White](https://m.media-amazon.com/images/I/41VS+X+cJsL.jpg)
[Bundle Pack] Amae Enoki Mushroom - Handpicked 3 x 100g White
amae$1.314.2★14 rev
Newest
by launch date[Bundle Pack] Amae Enoki Mushroom - Handpicked 3 x 100g White
amae$1.3114 rev
![[Bundle Pack] Amae Eryngii Mushroom - Handpicked 2 x 200g](https://m.media-amazon.com/images/I/31eCpTJPsRL.jpg)
[Bundle Pack] Amae Eryngii Mushroom - Handpicked 2 x 200g
amae$3.2411 rev
Freds Swiss Brown Mushrooms 200g- Chilled
Fred's$3.7421 rev
[Bundle Pack] Amae Brown Shimeiji Mushroom Pack of 2 x 150g
Amae$2.2619 rev
Fungo Organic Shiitake Large Punnets 150g
Fungo Organic$3.506 rev
Trending
90-day click momentum
Fresh Produce Swiss Brown Mushroom 200g
Fresh Produce (Brands May Vary)$3.454.3★
Amae White Button Mushroom - Handpicked 200g
Amae$3.354.0★
Amae White Shimeiji Mushroom 150g
Amae$0.894.8★
Fresh Produce Portobello Mushroom 250g
Fresh Produce (Brands May Vary)$4.444.7★
Fungo Organic Shiitake Large Punnets 150g
Fungo Organic$3.504.5★
Common questions
- Is mushroom profitable to sell on Amazon Singapore?
- The niche generates $19K/yr across 14 tracked products. 90-day search growth is -44.1%. Flapen's verdict: Skip it (38/100).
- How competitive is the mushroom niche?
- 7 brands and 2 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 92% of demand.
- What does it cost to enter the mushroom niche?
- Listings span $0.89–$4.44; the average listing price is $2.90 (sweet spot $15–$100). The average incumbent carries 18 reviews — the moat a new listing must climb.