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moong dal

Skip it

A small market ($2K/yr) — this niche doesn't clear our bar today.

Market size 0Growth 0Conversion 95Competition 11Returns 100Price range 0Avg price 14Brand share 0Review moat 95Quality gap 16

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible12.5%

search→purchase rate — share of searches ending in a sale

Review moat

Great106.57

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Avg price

Bad$5.06

avg listing price — sweet spot $15–$100

Competition

Bad87%

top-5 click share — a locked-up shelf

Market size

Bad$2K

$2K/yr · 3K searches

Growth

Bad-57.5%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$2.76–$12.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Singapore niche tracking, moong dal is a $2K/yr Amazon Singapore market (3K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 28/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

moong dal market data

Units sold / yr
1K–1K
avg 100–250/product
Revenue / yr
$5K–$6K
units × avg price
Conversion rate
12.5%
Avg BSR
#5
Page quality
0%
Prime
86%
Sponsored
0%
Out of stock
20.0%
Avg brand age
86 months
Avg seller age
0 days

Competition & brand share

The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 flat

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

0%

  • Malika54%
  • Ooty33%
  • Parliament7%
  • 24 Mantra Organic6%

Demand

Weekly Amazon search volume, last 44 weeks — -57.5% search growth over the last 90 days.
10060Spike '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26

Top moong dal products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$25330%$50745%$76060%$1K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 7 tracked products in this niche — three views at once, no toggling.

Common questions

Is moong dal profitable to sell on Amazon Singapore?
The niche generates $2K/yr across 7 tracked products. 90-day search growth is -57.5%. Flapen's verdict: Skip it (28/100).
How competitive is the moong dal niche?
4 brands and 3 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 100% of demand.
What does it cost to enter the moong dal niche?
Listings span $2.76–$12.59; the average listing price is $5.06 (sweet spot $15–$100). The average incumbent carries 107 reviews — the moat a new listing must climb.