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Minced Chicken

Fail

Shoppers spend an estimated $0 a year here, so Minced Chicken is a Fail.

Flapen Score
35
35 / 100
Top 35% of 323 Grocery niches · +4 vs the category median of 31
Market size
$0/yr10K searches / yr
90-day growth
-35.9%search demand this quarter
Competition
68%top-5 click share · 10 brands · 3 sellers

Flapen Score

Minced Chicken against its category

The dotted line is the Grocery average. Past it, Minced Chicken is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Minced Chicken market on Amazon at a glance

Shoppers on Amazon Singapore searched for Minced Chicken 10K times last year and spent an estimated $0. The top 5 brands take 79% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -35.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
10K
Growth, 90 days vs prior 90
-35.9%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
minced chicken8K searches a year

02 · Price

A sale here is worth $7.73.

Listings sell for $7.73 on average, from $3.78 to $23.75. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $7.73 that is $4K to $6K a year per listing.

Average price
$7.73under the $15 to $100 sweet spot
Price range
$3.78–$23.75
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$4K–$6K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is low.

33% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 34.2% of listings are out of stock. The average listing ranks #0 within Grocery. It carries 6 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
33%
Prime listings
100%
Out of stock, average day
34.2%
Average rank
#0in Grocery
Average rating
4.35 starsAmazon Singapore average 4.47 stars
Average reviews
6per listing
Listings tracked
12

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
56 months

Products

Top Minced Chicken products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

3

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

14%

  • Brand 127%
  • Brand 216%
  • Brand 314%
  • Brand 414%
  • Brand 58%
  • Brand 67%
  • Open — no brand owns it (4 brands, 14%)

Demand

Minced Chicken search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250150Spike '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Sep · busiest ÷ quietest = 6.0× · 11 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Minced Chicken

We read the reviews and the return reasons for every product selling here.

50%of negative reviews mention “Size-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Too big for me”
A buyer, on “Size-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

5 topics

NegativePositive

Keep looking

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FAQ

Common Minced Chicken questions

Answered from the same tracked data.