minced beef
Skip itA small market ($7K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible12.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good$4.18–$33.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.80avg listing price — sweet spot $15–$100
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-37.0%90-day search growth — must beat 0% to launch
Market size
Bad$7K$7K/yr · 33K searches
According to Flapen's Amazon Singapore niche tracking, minced beef is a $7K/yr Amazon Singapore market (33K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 43/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
minced beef market data
- Units sold / yr
- 15K–20K
- avg 1,000–1,250/product
- Revenue / yr
- $192K–$256K
- units × avg price
- Conversion rate
- 1.8%
- Avg BSR
- #0
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 75%
- Out of stock
- 22.0%
- Avg brand age
- 61 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
11 rising
Sellers
4
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
15%
- Hego32%
- Master Grocer25%
- The Meat Club8%
- The Gourmet's Pack7%
- King Island6%
- Qmeat6%
- Open — no brand owns it (5 brands, 15%)
Demand
Weekly Amazon search volume, last 46 weeks — -37.0% search growth over the last 90 days.Top minced beef search terms
- minced beef22K/yr
- beef mince5K/yr
- ground beef4K/yr
- mince beef2K/yr
Top minced beef products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Master Grocer Frozen Australia Grassfed Minced Beef 500 g
Master Grocer$8.123.8★77 rev
Hego Grass Fed Beef Minced 400 g- Chilled
Hego$9.344.1★21 rev
Hego Lean Minced Beef 500 g- Frozen
Hego$6.774.8★11 rev
The Gourmets Pack Organic Beef Minced 300g - Chilled
The Gourmet's Pack$16.184.7★7 rev
The Meat Club Beef Lean Mince - Grass Fed | Australia | 300g | Frozen
The Meat Club$12.804.8★6 rev
Newest
by launch date
Hubers Meat Beef Mince 250G - Frozen
HUBERS$6.590 rev
Green Meadows Angus Beef - Mince 400g (1 pack)
Green Meadows$12.942 rev
BEEF MINCED 300GM BUTCHERS RIDGE
Bucher's Ridge$4.186 rev
![[Sold by Weight] Manypeaks Premium Grass-Fed Beef - Minced (Extra Lean) 500-580g (1 pack)](https://m.media-amazon.com/images/I/513xj16tDFL.jpg)
[Sold by Weight] Manypeaks Premium Grass-Fed Beef - Minced (Extra Lean) 500-580g (1 pack)
King Island$33.241 rev
![[Sold by Weight] ManyPeaks Premium Grass-Fed Beef - Minced 500-580g (1 pack)](https://m.media-amazon.com/images/I/51jWj3Vy7uL.jpg)
[Sold by Weight] ManyPeaks Premium Grass-Fed Beef - Minced 500-580g (1 pack)
King Island$31.451 rev
Trending
90-day click momentumGreen Meadows Angus Beef - Mince 400g (1 pack)
Green Meadows$12.945.0★
Hego Minced Beef 500 g
Hego$6.263.8★
[Sold by Weight] Manypeaks Premium Grass-Fed Beef - Minced (Extra Lean) 500-580g (1 pack)
King Island$33.244.0★
The Gourmets Pack Organic Beef Minced 300g - Chilled
The Gourmet's Pack$16.184.7★
Hego Black Angus Minced Beef 500 g- Chilled
Hego$12.974.4★
What buyers say about minced beef
What buyers praise and complain about, mined from review topics.What buyers love
“Nice lean minced beef”
What buyers complain about
“Waste meat and time”
“The odor did not seem normal for fresh beef”
“I ended up throwing it away because I was concerned about the quality”
“I was not comfortable cooking or eating it”
Common questions
- Is minced beef profitable to sell on Amazon Singapore?
- The niche generates $7K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -37.0%. Flapen's verdict: Skip it (43/100).
- How competitive is the minced beef niche?
- 11 brands and 4 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in minced beef?
- Top complaints mined from reviews: Natural Resource Wastage, Smell, Quality-Overall. The return rate is 0.0%.
- What does it cost to enter the minced beef niche?
- Listings span $4.18–$33.24; the average listing price is $12.80 (sweet spot $15–$100). The average incumbent carries 12 reviews — the moat a new listing must climb.