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mccormick

Skip it

A small market ($1K/yr) — this niche doesn't clear our bar today.

Market size 0Growth 41Conversion 12Competition 0Returns 100Price range 42Avg price 48Brand share 0Review moat 25Quality gap 19

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Okay$11.81

avg listing price — sweet spot $15–$100

Price range

Okay$3.11–$23.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+12.8%

90-day search growth — must beat 0% to launch

Review moat

Bad4,907.83

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$1K

$1K/yr · 10K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Singapore niche tracking, mccormick is a $1K/yr Amazon Singapore market (10K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 25/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

mccormick market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$3K–$6K
units × avg price
Conversion rate
0.9%
Avg BSR
#27
Page quality
0%
Prime
100%
Sponsored
17%
Out of stock
27.6%
Avg brand age
98 months
Avg seller age
0 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • McCormick Culinary30%
  • Grill Mates22%
  • Santa Maria17%
  • McCormick16%
  • Cape Herb and Spice14%
  • Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 47 weeks — +12.8% search growth over the last 90 days.
450350Spike '25Black Friday '25Spike '26Aug '25Oct '25Dec '25Jan '26Mar '26May '26Jun '26

Top mccormick products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$10920%$21830%$32740%$4361101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

Common questions

Is mccormick profitable to sell on Amazon Singapore?
The niche generates $1K/yr across 6 tracked products. 90-day search growth is +12.8%. Flapen's verdict: Skip it (25/100).
How competitive is the mccormick niche?
5 brands and 6 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What does it cost to enter the mccormick niche?
Listings span $3.11–$23.68; the average listing price is $11.81 (sweet spot $15–$100). The average incumbent carries 4,908 reviews — the moat a new listing must climb.