Is lasagna profitable to sell on Amazon Singapore?

The niche generates $0/yr across 6 tracked products. 90-day search growth is -48.4%. Flapen's verdict: Skip it (23/100).

How competitive is the lasagna niche?

5 brands and 4 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.

What does it cost to enter the lasagna niche?

Listings span $3.39–$15.05; the average listing price is $6.30 (sweet spot $15–$100). The average incumbent carries 16 reviews — the moat a new listing must climb.

lasagna

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Incredible15.83

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Bad$6.30

avg listing price — sweet spot $15–$100

Competition

Bad94%

top-5 click share — a locked-up shelf

Growth

Bad-48.4%

90-day search growth — must beat 0% to launch

Market size

Bad$0

$0/yr · 4K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$3.39–$15.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Low Review Barrier Out of Stock

According to Flapen's Amazon Singapore niche tracking, lasagna is a $0/yr Amazon Singapore market (4K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 23/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

lasagna market data

Units sold / yr: 2K–2K; avg 100–250/product
Revenue / yr: $9K–$13K; units × avg price
Conversion rate: 0.0%
Avg BSR: #0
Page quality: 0%
Prime: 83%
Sponsored: 17%
Out of stock: 25.0%
Avg brand age: 80 months
Avg seller age: 0 days

Competition & brand share

The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

San Remo66%
Barilla11%
Granoro10%
Little Farms7%
ZAC Butchery6%

Demand

Weekly Amazon search volume, last 45 weeks — -48.4% search growth over the last 90 days.

Open Trend

Top lasagna search terms

lasagna3K/yr -53.4%17.2% conv.
lasagne877/yr -34.5%20.6% conv.
lasagna sheets485/yr -33.6%19.8% conv.

All search terms

Top lasagna products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

San Remo Instant Lasagna 250g

San Remo$3.793.5★22 rev

San Remo Large Instant Lasagna No.100 250g

San Remo$3.604.7★7 rev

Barilla Italian Pasta Lasagne 250 grams

Barilla$3.705.0★15 rev

Granoro Pasta Lasagna Semola 121 500G

Granoro$3.394.3★33 rev

Little Farms Ready-to-Heat Homestyle - Beef Lasagne 350g (1 pack)

Little Farms$15.054.5★7 rev

Newest

by launch date

Little Farms Ready-to-Heat Homestyle - Beef Lasagne 350g (1 pack)

Little Farms$15.057 rev

3y ago

Barilla Italian Pasta Lasagne 250 grams

Barilla$3.7015 rev

4y ago

San Remo Instant Lasagna 250g

San Remo$3.7922 rev

7y ago

San Remo Large Instant Lasagna No.100 250g

San Remo$3.607 rev

7y ago

ZAC Butchery Ready to Eat Meal Beef Lasagna 450g (Halal) - Frozen

ZAC Butchery$8.2811 rev

9y ago

Common questions

Is lasagna profitable to sell on Amazon Singapore?: The niche generates $0/yr across 6 tracked products. 90-day search growth is -48.4%. Flapen's verdict: Skip it (23/100).
How competitive is the lasagna niche?: 5 brands and 4 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.
What does it cost to enter the lasagna niche?: Listings span $3.39–$15.05; the average listing price is $6.30 (sweet spot $15–$100). The average incumbent carries 16 reviews — the moat a new listing must climb.