Kombucha
FailThe top 5 brands take 100% of clicks, so Kombucha is a Fail.
- Flapen Score
- 44 / 100Top 8% of 323 Grocery niches · +13 vs the category median of 3144
- Market size
- $13K/yr19K searches / yr
- 90-day growth
- -22.0%search demand this quarter
- Competition
- 37%top-5 click share · 3 brands · 3 sellers
Flapen Score
Kombucha against its category
The dotted line is the Grocery average. Past it, Kombucha is stronger. Inside it, weaker.
Market
The Kombucha market on Amazon at a glance
Shoppers on Amazon Singapore searched for Kombucha 19K times last year and spent an estimated $13K. All 3 brands take every click. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -22.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.
- Searches, last 12 months
- 19K
- Growth, 90 days vs prior 90
- -22.0%
- Conversion, latest week
- 3.1%
- Market size, estimated
- $13Ka year
- Top search term
- kombucha15K searches a year
02 · Price
A sale here is worth $22.45.
Listings sell for $22.45 on average, from $4.22 to $72.37. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $22.45 that is $0 to $2K a year per listing.
- Average price
- $22.45inside the $15 to $100 sweet spot
- Price range
- $4.22–$72.37
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
32% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 19.3% of listings are out of stock. The average listing ranks #32 within Grocery. It carries 15 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 32%
- Prime listings
- 93%
- Out of stock, average day
- 19.3%
- Average rank
- #32in Grocery
- Average rating
- 4.70 starsAmazon Singapore average 4.47 stars
- Average reviews
- 15per listing
- Listings tracked
- 28
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Kombucha products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
3 flat
Sellers
3
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
37%
Top 20: 90%
Open market
0%
- Brand 182%
- Brand 216%
- Brand 31%
Demand
Kombucha search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 3.6× · 10 of 12 months tracked
Search terms
Top Kombucha search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kombucha15K/yr
- remedy2K/yr
- remedy kombucha2K/yr
- kombucha remedy334/yr
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kombucha questions
Answered from the same tracked data.









