Jam
FailShoppers spend an estimated $1K a year here, so Jam is a Fail.
- Flapen Score
- 26 / 100Ranks 243 of 323 Grocery niches · −5 vs the category median of 3126
- Market size
- $1K/yr15K searches / yr
- 90-day growth
- -26.2%search demand this quarter
- Competition
- 66%top-5 click share · 7 brands · 7 sellers
Flapen Score
Jam against its category
The dotted line is the Grocery average. Past it, Jam is stronger. Inside it, weaker.
Market
The Jam market on Amazon at a glance
Shoppers on Amazon Singapore searched for Jam 15K times last year and spent an estimated $1K. The top 5 brands take 96% of clicks. Flapen scores it 26 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1K a year.
- Searches, last 12 months
- 15K
- Growth, 90 days vs prior 90
- -26.2%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $1Ka year
- Top search term
- jam11K searches a year
02 · Price
A sale here is worth $6.72.
Listings sell for $6.72 on average, from $4.83 to $14.94. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $6.72 that is $2K to $3K a year per listing.
- Average price
- $6.72under the $15 to $100 sweet spot
- Price range
- $4.83–$14.94
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $2K–$3K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
7% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #3 within Grocery. It carries 1,147 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 7%
- Prime listings
- 100%
- Out of stock, average day
- 13.3%
- Average rank
- #3in Grocery
- Average rating
- 4.56 starsAmazon Singapore average 4.47 stars
- Average reviews
- 1,147per listing
- Listings tracked
- 15
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 80 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 80 months
Products
Top Jam products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 flat
Sellers
7
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
2%
- Brand 166%
- Brand 213%
- Brand 39%
- Brand 45%
- Brand 52%
- Brand 62%
- Open — no brand owns it (1 brand, 2%)
Demand
Jam search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 3.7× · 11 of 12 months tracked
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Jam questions
Answered from the same tracked data.









