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Fruit Roll

Fail

Shoppers spend an estimated $0 a year here, so Fruit Roll is a Fail.

Flapen Score
29
29 / 100
Ranks 189 of 323 Grocery niches · −2 vs the category median of 31
Market size
$0/yr2K searches / yr
90-day growth
-32.0%search demand this quarter
Competition
79%top-5 click share · 3 brands · 6 sellers

Flapen Score

Fruit Roll against its category

The dotted line is the Grocery average. Past it, Fruit Roll is stronger. Inside it, weaker.

29Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fruit Roll market on Amazon at a glance

Shoppers on Amazon Singapore searched for Fruit Roll 2K times last year and spent an estimated $0. All 3 brands take every click. Flapen scores it 29 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 2K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -32.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
2K
Growth, 90 days vs prior 90
-32.0%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
fruit roll767 searches a year

02 · Price

A sale here is worth $15.01.

Listings sell for $15.01 on average, from $4.85 to $55.16. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $15.01 that is $0 to $2K a year per listing.

Average price
$15.01inside the $15 to $100 sweet spot
Price range
$4.85–$55.16
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.3% of listings are out of stock. The average listing ranks #57 within Grocery. It carries 1,757 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
18.3%
Average rank
#57in Grocery
Average rating
4.43 starsAmazon Singapore average 4.47 stars
Average reviews
1,757per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 108 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
108 months

Products

Top Fruit Roll products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 79% of clicks. A locked shelf that new listings rarely crack.

$0$0$0$0$01001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

3 flat

Sellers

6

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

79%

Top 20: 100%

Open market

0%

  • BEAR83%
  • Fruit Roll-Ups12%
  • Fruit by the Foot5%
  • Open — no brand owns it (0%)

Demand

Fruit Roll search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10060Spike '25Black Friday '25Spike '26NovDecJanFebMarAprMayJun

Peak months: Mar, Apr · busiest ÷ quietest = 2.8× · 10 of 12 months tracked

Search terms

Top Fruit Roll search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • fruit roll767/yr
  • bear fruit rolls468/yr
  • fruit roll ups405/yr
  • fruit rolls516/yr

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

FAQ

Common Fruit Roll questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data