fish fingers
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great435.33avg incumbent reviews — the moat a new listing must climb
Avg price
Good$13.92avg listing price — sweet spot $15–$100
Price range
Good$4.01–$28.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-18.7%90-day search growth — must beat 0% to launch
Competition
Bad94%top-5 click share — a locked-up shelf
Market size
Bad$0$0/yr · 4K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, fish fingers is a $0/yr Amazon Singapore market (4K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 28/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
fish fingers market data
- Units sold / yr
- 1K–1K
- avg 100–250/product
- Revenue / yr
- $14K–$17K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #0
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 0%
- Out of stock
- 38.5%
- Avg brand age
- 63 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 rising
Sellers
2
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
94%
Top 20: 100%
Open market
0%
- Birds Eye84%
- EB10%
- DODO6%
Demand
Weekly Amazon search volume, last 38 weeks — -18.7% search growth over the last 90 days.Top fish fingers search terms
- fish fingers2K/yr
- fish finger1K/yr
- birds eye371/yr
Top fish fingers products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Birds Eye Frozen Cod Fish Finger (32pcs) 896g
Birds Eye$28.134.8★90 rev
Birds Eye Omega 3 Fish finger 10 Count - Frozen
Birds Eye$9.024.6★766 rev
Birds Eye Frozen Omega 3 Fish Fingers (32pcs) 896g
Birds Eye$22.314.7★486 rev
Birds Eye Cod Fish Fingers 10s 280g
Birds Eye$12.514.6★1,259 rev
EB Kranch Alaska Pollock Finger 240g - Frozen
EB$7.560.0★0 rev
Newest
by launch dateBirds Eye Frozen Cod Fish Finger (32pcs) 896g
Birds Eye$28.1390 rev
EB Kranch Alaska Pollock Finger 240g - Frozen
EB$7.560 rev
Birds Eye Frozen Omega 3 Fish Fingers (32pcs) 896g
Birds Eye$22.31486 rev
Birds Eye Cod Fish Fingers 10s 280g
Birds Eye$12.511,259 rev
Birds Eye Omega 3 Fish finger 10 Count - Frozen
Birds Eye$9.02766 rev
Trending
90-day click momentumEB Kranch Alaska Pollock Finger 240g - Frozen
EB$7.560.0★
Birds Eye Omega 3 Fish finger 10 Count - Frozen
Birds Eye$9.024.6★
Birds Eye Frozen Cod Fish Finger (32pcs) 896g
Birds Eye$28.134.8★
DODO Breaded Fish Finger 16 Piece - Frozen 360 g
DODO$4.013.7★
Birds Eye Frozen Omega 3 Fish Fingers (32pcs) 896g
Birds Eye$22.314.7★
Common questions
- Is fish fingers profitable to sell on Amazon Singapore?
- The niche generates $0/yr across 6 tracked products. 90-day search growth is -18.7%. Flapen's verdict: Skip it (28/100).
- How competitive is the fish fingers niche?
- 3 brands and 2 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.
- What does it cost to enter the fish fingers niche?
- Listings span $4.01–$28.13; the average listing price is $13.92 (sweet spot $15–$100). The average incumbent carries 435 reviews — the moat a new listing must climb.