Fig
FailShoppers spend an estimated $0 a year here, so Fig is a Fail.
- Flapen Score
- 24 / 100Ranks 271 of 323 Grocery niches · −7 vs the category median of 3124
- Market size
- $0/yr4K searches / yr
- 90-day growth
- -35.6%search demand this quarter
- Competition
- 100%top-5 click share · 4 brands · 5 sellers
Flapen Score
Fig against its category
The dotted line is the Grocery average. Past it, Fig is stronger. Inside it, weaker.
Market
The Fig market on Amazon at a glance
Shoppers on Amazon Singapore searched for Fig 4K times last year and spent an estimated $0. All 4 brands take every click. Flapen scores it 24 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 4K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -35.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 4K
- Growth, 90 days vs prior 90
- -35.6%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Top search term
- figs2K searches a year
02 · Price
A sale here is worth $11.52.
Listings sell for $11.52 on average, from $7.34 to $18.76. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $11.52 that is $0 to $1K a year per listing.
- Average price
- $11.52under the $15 to $100 sweet spot
- Price range
- $7.34–$18.76
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
25% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.9% of listings are out of stock. The average listing ranks #33 within Grocery. It carries 12 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 25%
- Prime listings
- 100%
- Out of stock, average day
- 20.9%
- Average rank
- #33in Grocery
- Average rating
- 4.48 starsAmazon Singapore average 4.47 stars
- Average reviews
- 12per listing
- Listings tracked
- 4
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Fig products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
5
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 163%
- Brand 217%
- Brand 310%
- Brand 410%
Demand
Fig search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 3.5× · 11 of 12 months tracked
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fig questions
Answered from the same tracked data.









