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29

dal

Skip it

A small market ($253/yr) — this niche doesn't clear our bar today.

Market size 0Growth 23Conversion 19Competition 29Returns 100Price range 0Avg price 9Brand share 0Review moat 99Quality gap 37

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Incredible10.55

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-3.9%

90-day search growth — must beat 0% to launch

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Avg price

Bad$3.13

avg listing price — sweet spot $15–$100

Market size

Bad$253

$253/yr · 5K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$0.94–$4.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Singapore niche tracking, dal is a $253/yr Amazon Singapore market (5K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 29/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

dal market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
$4K–$5K
units × avg price
Conversion rate
1.5%
Avg BSR
#20
Page quality
0%
Prime
100%
Sponsored
0%
Out of stock
17.0%
Avg brand age
84 months
Avg seller age
0 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

3 rising

Sellers

2

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

0%

  • Malika89%
  • Kitchen Xpress5%
  • Ooty5%
  • Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 37 weeks — -3.9% search growth over the last 90 days.
175125Black Friday '25Spike '26Oct '25Dec '25Jan '26Mar '26Apr '26May '26

Top dal search terms

  • malika2K/yr
  • dal2K/yr
  • daal578/yr
  • dhal564/yr
All search terms

Top dal products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$1310%$2515%$3820%$51110100 Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 11 tracked products in this niche — three views at once, no toggling.

Common questions

Is dal profitable to sell on Amazon Singapore?
The niche generates $253/yr across 11 tracked products. 90-day search growth is -3.9%. Flapen's verdict: Skip it (29/100).
How competitive is the dal niche?
3 brands and 2 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 100% of demand.
What does it cost to enter the dal niche?
Listings span $0.94–$4.73; the average listing price is $3.13 (sweet spot $15–$100). The average incumbent carries 11 reviews — the moat a new listing must climb.