Skip to content

Coconut Cream

Fail

Shoppers spend an estimated $745 a year here, so Coconut Cream is a Fail.

Flapen Score
26
26 / 100
Ranks 243 of 323 Grocery niches · −5 vs the category median of 31
Market size
$745/yr14K searches / yr
90-day growth
-32.2%search demand this quarter
Competition
84%top-5 click share · 7 brands · 5 sellers

Flapen Score

Coconut Cream against its category

The dotted line is the Grocery average. Past it, Coconut Cream is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coconut Cream market on Amazon at a glance

Shoppers on Amazon Singapore searched for Coconut Cream 14K times last year and spent an estimated $745. The top 5 brands take 89% of clicks. Demand peaks in Apr–Oct. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -32.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $745 a year.

Searches, last 12 months
14K
Growth, 90 days vs prior 90
-32.2%
Conversion, latest week
1.5%
Market size, estimated
$745a year
Peak month
April2.3× the quietest month
Top search term
coconut13K searches a year

02 · Price

A sale here is worth $3.61.

Listings sell for $3.61 on average, from $1.09 to $7.04. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $3.61 that is $361 to $903 a year per listing.

Average price
$3.61under the $15 to $100 sweet spot
Price range
$1.09–$7.04
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$361–$903
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is low.

13% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.5% of listings are out of stock. The average listing ranks #9 within Grocery. It carries 35 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
13%
Prime listings
100%
Out of stock, average day
20.5%
Average rank
#9in Grocery
Average rating
4.59 starsAmazon Singapore average 4.47 stars
Average reviews
35per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
77 months

Products

Top Coconut Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

5

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

5%

  • Brand 136%
  • Brand 218%
  • Brand 313%
  • Brand 413%
  • Brand 510%
  • Brand 66%
  • Open — no brand owns it (1 brand, 5%)

Demand

Coconut Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400300Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Oct · busiest ÷ quietest = 2.3×

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

FAQ

Common Coconut Cream questions

Answered from the same tracked data.