Skip to content

Cocoa Powder

Fail

Shoppers spend an estimated $0 a year here, so Cocoa Powder is a Fail.

Flapen Score
36
36 / 100
Top 29% of 323 Grocery niches · +5 vs the category median of 31
Market size
$0/yr12K searches / yr
90-day growth
-23.5%search demand this quarter
Competition
59%top-5 click share · 14 brands · 18 sellers

Flapen Score

Cocoa Powder against its category

The dotted line is the Grocery average. Past it, Cocoa Powder is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cocoa Powder market on Amazon at a glance

Shoppers on Amazon Singapore searched for Cocoa Powder 12K times last year and spent an estimated $0. The top 5 brands take 70% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
12K
Growth, 90 days vs prior 90
-23.5%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
September1.4× the quietest month
Top search term
cocoa powder8K searches a year

02 · Price

A sale here is worth $21.50.

Listings sell for $21.50 on average, from $6.80 to $47.19. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $21.50 that is $0 to $2K a year per listing.

Average price
$21.50inside the $15 to $100 sweet spot
Price range
$6.80–$47.19
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

22% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #17 within Grocery. It carries 5,861 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
22%
Prime listings
50%
Out of stock, average day
8.2%
Average rank
#17in Grocery
Average rating
4.60 starsAmazon Singapore average 4.47 stars
Average reviews
5,861per listing
Listings tracked
18

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
87 months

Products

Top Cocoa Powder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

18

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

24%

  • Brand 129%
  • Brand 213%
  • Brand 311%
  • Brand 411%
  • Brand 57%
  • Brand 66%

Demand

Cocoa Powder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

450350Spike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Reviews and returns

What reviews say buyers love and hate about Cocoa Powder

We read the reviews and the return reasons for every product selling here.

67%of positive reviews mention “Quality-Overall”
100%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Its ok. It took some time to used to the different taste from Van houten pure cocoa powder”
A buyer, on “Taste-Overall”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

2 topics

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

FAQ

Common Cocoa Powder questions

Answered from the same tracked data.