Is cinnamon profitable to sell on Amazon Singapore?

The niche generates $2K/yr across 10 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -28.5%. Flapen's verdict: Skip it (28/100).

How competitive is the cinnamon niche?

8 brands and 6 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 88% of demand.

When does demand for cinnamon peak?

Demand peaks in Oct; the busiest month runs 1.7× the quietest.

What does it cost to enter the cinnamon niche?

Listings span $1.56–$24.84; the average listing price is $8.22 (sweet spot $15–$100). The average incumbent carries 4,078 reviews — the moat a new listing must climb.

cinnamon

Skip it

A small market ($2K/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Good4.0%

search→purchase rate — share of searches ending in a sale

Price range

Okay$1.56–$24.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Review moat

Bad4,078

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad$8.22

avg listing price — sweet spot $15–$100

Competition

Bad79%

top-5 click share — a locked-up shelf

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Growth

Bad-28.5%

90-day search growth — must beat 0% to launch

Market size

Bad$2K

$2K/yr · 6K searches

Signals Low Review Barrier Out of Stock

According to Flapen's Amazon Singapore niche tracking, cinnamon is a $2K/yr Amazon Singapore market (6K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Oct. Verdict: Skip it — 28/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

cinnamon market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: $8K–$10K; units × avg price
Conversion rate: 4.0%
Avg BSR: #2
Page quality: 0%
Prime: 90%
Sponsored: 10%
Out of stock: 30.8%
Avg brand age: 67 months
Avg seller age: 0 days

Competition & brand share

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 flat

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

NOMU39%
Simply Organic19%
Malika16%
Carmencita8%
CRAB5%
365 by Whole Foods Market5%
Open — no brand owns it (2 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -28.5% search growth over the last 90 days.

Peak months: Oct · busiest ÷ quietest = 1.7×

Open Trend

Top cinnamon products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

NOMU Ground Cinnamon 38g

NOMU$3.624.6★10 rev

Malika Cinnamon Sticks 100 g

Malika$2.834.8★7 rev

Simply Organic Cinnamon 2.45 oz

Simply Organic$10.114.8★1,373 rev

Carmencita Ground Cinnamon 43 g

Carmencita$3.264.7★134 rev

Simply Organic Ceylon Ground Cinnamon 2.08 Ounce Non-GMO Organic Cinnamon Powder

Simply Organic$16.294.8★30,631 rev

Newest

by launch date

365 by Whole Foods Market Organic Ground Cinnamon 54g

365 by Whole Foods Market$7.353,299 rev

11mo ago

McCormick Cinnamon Ground 510g

McCormick Culinary$24.845,315 rev

2y ago

Spice & Co Cinnamon Ground 65g (1 pack)

Spice & Co$4.612 rev

3y ago

Malika Cinnamon Sticks 100 g

Malika$2.837 rev

5y ago

Malika Cinnamon Sticks 500 g

Malika$7.694 rev