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Chilli Powder

Fail

Demand is soft, at -50.0% this quarter, so Chilli Powder is a Fail.

Flapen Score
25
25 / 100
Ranks 255 of 323 Grocery niches · −6 vs the category median of 31
Market size
$2K/yr4K searches / yr
90-day growth
-50.0%search demand this quarter
Competition
100%top-5 click share · 3 brands · 2 sellers

Flapen Score

Chilli Powder against its category

The dotted line is the Grocery average. Past it, Chilli Powder is stronger. Inside it, weaker.

25Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chilli Powder market on Amazon at a glance

Shoppers on Amazon Singapore searched for Chilli Powder 4K times last year and spent an estimated $2K. All 3 brands take every click. Flapen scores it 25 out of 100, a Fail.

01 · Demand

An estimated 12.5% of those searches ended in a purchase.

Shoppers searched for this 4K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 12.5% of those searches ended in a purchase. Searches in the last 90 days moved -50.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2K a year.

Searches, last 12 months
4K
Growth, 90 days vs prior 90
-50.0%
Conversion, latest week
12.5%
Market size, estimated
$2Ka year
Peak month
February1.6× the quietest month
Top search term
chilli powder2K searches a year

02 · Price

A sale here is worth $4.69.

Listings sell for $4.69 on average, from $2.74 to $10.17. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $4.69 that is $0 to $469 a year per listing.

Average price
$4.69under the $15 to $100 sweet spot
Price range
$2.74–$10.17
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$469
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #177 within Grocery. It carries 390 reviews at 4.87 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
13.2%
Average rank
#177in Grocery
Average rating
4.87 starsAmazon Singapore average 4.47 stars
Average reviews
390per listing
Listings tracked
4

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 94 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
94 months

Products

Top Chilli Powder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

2

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 140%
  • Brand 233%
  • Brand 326%

Demand

Chilli Powder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12575Spike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Chilli Powder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chilli powder2K/yr
  • red chilli powder633/yr
  • chili powder855/yr

Keep looking

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FAQ

Common Chilli Powder questions

Answered from the same tracked data.