Is burrata profitable to sell on Amazon Singapore?

The niche generates $5K/yr across 6 tracked products. 90-day search growth is -25.1%. Flapen's verdict: Skip it (37/100).

How competitive is the burrata niche?

5 brands and 3 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.

When does demand for burrata peak?

Demand is steady year-round — the busiest month runs 1.6× the quietest.

What does it cost to enter the burrata niche?

Listings span $4.37–$23.02; the average listing price is $11.00 (sweet spot $15–$100). The average incumbent carries 22 reviews — the moat a new listing must climb.

burrata

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Incredible22.33

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good6.9%

search→purchase rate — share of searches ending in a sale

Price range

Okay$4.37–$23.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$11.00

avg listing price — sweet spot $15–$100

Growth

Bad-25.1%

90-day search growth — must beat 0% to launch

Competition

Bad96%

top-5 click share — a locked-up shelf

Market size

Bad$5K

$5K/yr · 7K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Low Review Barrier Out of Stock

According to Flapen's Amazon Singapore niche tracking, burrata is a $5K/yr Amazon Singapore market (7K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 37/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

burrata market data

Units sold / yr: 2K–3K; avg 100–250/product
Revenue / yr: $22K–$28K; units × avg price
Conversion rate: 6.9%
Avg BSR: #0
Page quality: 0%
Prime: 100%
Sponsored: 0%
Out of stock: 23.9%
Avg brand age: 67 months
Avg seller age: 0 days

Competition & brand share

The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

Granarolo42%
Super Belgian39%
CASEIFICIO ARTIGIANA10%
Sapori5%
ZOTT4%

Demand & seasonality

Weekly Amazon search volume, last 102 weeks — -25.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.6×

Open Trend

Top burrata products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Super Belgian Fresh Burrata 125g

Super Belgian$5.994.6★7 rev

Granarolo Fresh Burrata 125g - Chilled pack of 1

Granarolo$7.454.2★19 rev

CASEIFICIO ARTIGIANA Burrata 300g (1 piece)

CASEIFICIO ARTIGIANA$20.694.5★9 rev

Granarolo Fresh Mini Mozzarella 125g - Chilled

Granarolo$4.464.6★77 rev

Sapori Sapori Burrata - Cheese 300g (1 piece)

Sapori$23.023.0★2 rev

Newest

by launch date

Super Belgian Fresh Burrata 125g

Super Belgian$5.997 rev

3y ago

Granarolo Fresh Burrata 125g - Chilled pack of 1

Granarolo$7.4519 rev

3y ago

Sapori Sapori Burrata - Cheese 300g (1 piece)

Sapori$23.022 rev

4y ago

Granarolo Fresh Mini Mozzarella 125g - Chilled

Granarolo$4.4677 rev

6y ago

ZOTT Zottarella Premium Mozzarella Ball Classic 125g - Chilled (packaging may vary)

ZOTT$4.3720 rev