Bone Broth
FailShoppers spend an estimated $0 a year here, so Bone Broth is a Fail.
- Flapen Score
- 34 / 100Top 38% of 323 Grocery niches · +3 vs the category median of 3134
- Market size
- $0/yr6K searches / yr
- 90-day growth
- -34.0%search demand this quarter
- Competition
- 60%top-5 click share · 7 brands · 4 sellers
Flapen Score
Bone Broth against its category
The dotted line is the Grocery average. Past it, Bone Broth is stronger. Inside it, weaker.
Market
The Bone Broth market on Amazon at a glance
Shoppers on Amazon Singapore searched for Bone Broth 6K times last year and spent an estimated $0. The top 5 brands take 100% of clicks. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 6K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -34.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 6K
- Growth, 90 days vs prior 90
- -34.0%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Peak month
- February1.6× the quietest month
- Top search term
- bone broth5K searches a year
02 · Price
A sale here is worth $22.68.
Listings sell for $22.68 on average, from $2.58 to $48.00. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $22.68 that is $0 to $2K a year per listing.
- Average price
- $22.68inside the $15 to $100 sweet spot
- Price range
- $2.58–$48.00
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.4% of listings are out of stock. The average listing ranks #11 within Grocery. It carries 26 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 13.4%
- Average rank
- #11in Grocery
- Average rating
- 4.53 starsAmazon Singapore average 4.47 stars
- Average reviews
- 26per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 77 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 77 months
Products
Top Bone Broth products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
The Stock Merchant Beef Bone Broth 300g (1 pack)
- Price
- $10.12
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4y ago

Nutra Organics Beef Bone Broth - Hearty Original 125g (1 pack)
- Price
- $37.83
- Rating
- 4.7/5
- Reviews
- 98
- Age
- 3y ago

Nutra Organics Beef Bone Broth - Concentrate Native Herbs 250g (1 jar)
- Price
- $36.16
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago

Nutra Organics Beef Bone Broth - Concentrate Natural Beef 250g (1 jar)
- Price
- $35.81
- Rating
- 3.9/5
- Reviews
- 22
- Age
- 1y ago

Maggie Beer Natural Bone Broth - Australian Grass Fed Beef 500g (1 pack)
- Price
- $13.19
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4y ago
Trending
estimated 90-day click momentum
Country Farms Skinny Broth Instant Beef Bone Broth 10G Protein Collagen Type III Promotes Better Digestion Bone Health 7 Day Plan 7-15g Packets
- Price
- $20.21
- Rating
- 4.5/5
- Reviews
- 67
- Age
- 1y ago

Nutra Organics Beef Bone Broth - Concentrate Native Herbs 250g (1 jar)
- Price
- $36.16
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago

The Stock Merchant Beef Bone Broth 300g (1 pack)
- Price
- $10.12
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4y ago

Nutra Organics Beef Bone Broth - Concentrate Natural Beef 250g (1 jar)
- Price
- $35.81
- Rating
- 3.9/5
- Reviews
- 22
- Age
- 1y ago

Nutra Organics Chicken Bone Broth - Homestyle Original 125g (1 pack)
- Price
- $48.00
- Rating
- 4.8/5
- Reviews
- 52
- Age
- 3y ago
Newest
by launch date
Nutra Organics Beef Bone Broth - Concentrate Native Herbs 250g (1 jar)
- Price
- $36.16
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago

Nutra Organics Beef Bone Broth - Concentrate Natural Beef 250g (1 jar)
- Price
- $35.81
- Rating
- 3.9/5
- Reviews
- 22
- Age
- 1y ago

Country Farms Skinny Broth Instant Beef Bone Broth 10G Protein Collagen Type III Promotes Better Digestion Bone Health 7 Day Plan 7-15g Packets
- Price
- $20.21
- Rating
- 4.5/5
- Reviews
- 67
- Age
- 1y ago

The Stock Merchant Concentrated Beef Broth - Orignal 275g
- Price
- $27.79
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2y ago

Nutra Organics Beef Bone Broth - Hearty Original 125g (1 pack)
- Price
- $37.83
- Rating
- 4.7/5
- Reviews
- 98
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
4
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
60%
Top 20: 100%
Open market
6%
- Nutra Organics45%
- Maggie Beer19%
- Stock Merchant13%
- The Stock Merchant6%
- CJ Bibigo6%
- Campbell's6%
- Open — no brand owns it (1 brand, 6%)
Demand
Bone Broth search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bone Broth questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









